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Tata Sky's campaign sends Big B & Nayanthara hunting for one rupee change

With the critical fourth phase of digitization underway, Tata Sky, a content distribution platform providing Pay TV and OTT services, has rolled out its latest ‘Dhamaka Rupee’ campaign. The campaign features Nayanthara for the southern markets and Amitabh Bachchan across other markets in India.

MAM Media and Advertising Ad Campaigns
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Oscars vote: 20 Indians & NRIs including Big B invited

NEW DELHI: Actor-producer Aamir Khan is the only producer of an Oscar nominee among around 20 Indians or people of Indian origin including megastar Amitabh Bachchan and Priyanka Chopra who have been invited to join the American Academy of Motion Picture Arts and Sciences (AMPAS) to vote for the...

Movies International
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KBC's new season crosses 19.8 mn registrations

The fervour and popularity of Kaun Banega Crorepati (KBC), hosted by the biggest superstar Amitabh Bachchan, can be seen from the number of entries received this year.

Television TV Channels GECs
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Mastiii proposes 30-45% hike in ad rates following better reach

MUMBAI: Music and youth channel Mastiii claims to have retained its dominance in the music & youth arena for over two years. With a reported reach of 136 million and 30 GRP in the genre, Mastiii recently announced a 30 to 45 per cent hike in advertising rates.

MAM Marketing MAM
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Essel Group's 90 years event simulcasts across all ZEE entertainment channels

MUMBAI: Essel Group recently held its 90 years celebrations event in New Delhi amidst the presence of esteemed dignitaries, corporate honchos and Government authorities including the president Pranab Mukherjee and prime inister, Narendra Modi. The success of the event was the result of the entire...

Television TV Channels GECs

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