Amitabh Bachchan

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SPN India launches its consumer education campaign with Amitabh Bachchan

Sony Pictures Networks India (SPN) has launched a comprehensive consumer education campaign, related to the new MRP (maximum retail price) way of TV channel subscriptions provided by DTH / cable operators. 

Television TV Channels GECs
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Big B launches campaign for Lux Inferno ahead of winter

LUX Industries manufactures more than 300 products across 14 brands under its belt, such as Lux Venus, GenX, Lux Cozi, ONN, Lyra, Cott’swool, Inferno etc.

MAM Media and Advertising Ad Campaigns
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Sun TV, Star Maa only non-Hindi GEC channels in across genre list

For the second consecutive week in a row, the Sun TV Network’s flagship Tamil GEC and Star India’s flagship Telugu GEC Star Maa were the only non-Hindi GEC channels in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genre.

Television TV Channels Viewership
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Star Utsav leads Hindi channels across genres

Star India’s free to air (FTA) Hindi GEC Star Utsav was ranked second in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genres for week 40 of 2018 (Saturday, 29 September 2018 to Friday, 5 October 2018, week under review).

Television TV Channels Viewership
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