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Balaji Telefilms net realization for programs improves

BENGALURU: The Ekta Kapoor led Balaji Telefilms Limited (Balaji Telefilms) had 8 shows on air at the end of the financial year 2017 (FY-17, current year, year ended 31 March 2017) on various channels in the country. The company in its investor presentation says that the net realization per hour for...

Television TV Channels GECs
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Enjoy Alt Balaji entertainment as you ride in Ola

MUMBAI: Alt Balaji and Ola's connected car platform for ridesharing Ola Play have joined hands to provide entertainment on the go. Through this collaboration, a preview of Alt Balaji's original and exclusive shows will be available to Ola Play customers across the country. The users will be able...

iWorld Over The Top Services
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ALT Balaji working with OTT specialists Diagnal and Xstream

ALTBalaji, the digital platform from Balalji Telefilms, marks its entry into the world of global OTT entertainment space. Launched with the aim to reach out to individual audiences directly, ALTBalaji provides differentiated content with original shows spanning some 300 hours in the first year...

iWorld Over The Top Services
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ALT Balaji to go live on 21 Feb, commercial launch on 15 April

MUMBAI: For Ekta Kapoor, Sameer Nair, and the entire team at Balaji Telefilms D-Day has finally dawned. 21 Februrary 2017 is the day when its latest diversification ALT Balaji which has been talked about for so long will finally launch. Speaking to ET Now, CEO Sameer Nair said that the video on...

iWorld Over The Top Services
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Alt Balaji ropes in Manav Sethi as CMO

As Balaji Telefilms' Alt Digital gears up for its launch in 2017, it has roped in marketing veteran Manav Sethi as its chief marketing officer. Sethi will oversee the company's entire communications strategy in India and will also look after its international expansion.

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