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Music and religious genres the only gainers: Chrome week 40

The music genre in Hindi-speaking market (HSM) led the pack with a growth of 0.4 per cent with Sony Mix at the top of the chart with 90.8 per cent opportunity to see (OTS) in week 40 reported by Chrome Data Analytics and Media. Second on the list is the religious HSM, which witnessed 0.2 per cent...

Television TV Channels Viewership
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Business news rating dropped by 1.2% in Chrome week 36

The business news and English movies genres were the only two losers in Chrome’s opportunity to see (OTS) analysis in six metros in week 36. The business news genre witnessed a drop of 1.2 per cent and CNBC Awaaz bagged the first spot in the genre with 83.0 per cent OTS.

Television TV Channels Viewership
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Music genre emerges top gainer in HSM: Chrome week 33

With a marked increase of 2 per cent, the music genre emerged as the top gainer in Chrome’s Opportunity to See (OTS) analysis for the Hindi speaking market (HSM).

Television TV Channels Viewership
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Aastha, Swami Ramdev's HD TV plans

Most spiritual and devotional channels operating in India have a bagful of problems: limited revenues, low production budgets, which have led to very poor production values for their shows. Programmes and shows are shot with standard definition cameras with cheap sets as backdrops.

Television TV Channels Specialised and Niche
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Chrome Data: English News genre sees growth in OTS

With 1.5 per cent growth, the genre was topped by Times Now with 73.6 per cent OTS.

Television TV Channels Viewership

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