iWorld

Vuclip hires Vishal Maheshwari as country manager - India

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/internet-images/2016/01/27/vuclip.jpg?itok=a266Ii6t

MUMBAI: As it gears up to launch its Over-The-Top (OTT) video streaming service in the country, Vuclip has roped in former Yahoo! India director Vishal Maheshwari as country manager in India.

Maheshwari?s core responsibilities will include driving consumer adoption, engagement and monetisation for the video on demand (VOD) service in India through strategic partnerships, service innovation and consumer insights. 



The appointment also reflects the company's strategic intent to expand market share in a hyper competitive VOD market like India post the entry of international players like Netflix and HOOQ.

What's more, Vuclip is also looking at transitioning from a B2B to a consumer facing company.



Maheshwari joins Vuclip with over 15 years of experience in the telecom and mobile internet space with organisations such as Yahoo! India and BPL Mobile, and 10 years of product and brand management experience at Parle, Warner Lambert and SBI Cards.

Vuclip COO Arun Prakash said, ?We are excited for Indian consumers in 2016 to experience a whole new way of entertainment on the go and pleased to have Vishal come on-board to lead our OTT service in India. With India in digital overdrive, creative thinking, fleet-footedness and focused execution are required to win over consumers? hearts, minds and devices. Vishal?s leadership, consumer centric thought process, passion for product and brand, and value creation for partners will lead Vuclip and this entire industry in India.?

?The ever evolving video space in India offers the thrill of a challenge. It is my endeavor to make 2016 a year of delight for the Indian audience in the entertainment and OTT space. I believe Vuclip is best positioned to make that happen,? added Maheshwari.

Vuclip has a free user base of 20 million and a paying subscriber base in excess of five million people in India. The company's OTT service in India will see tough competition from existing players like Netflix, Hotstar, HOOQ, Sony Liv, Ditto TV and ErosNow amongst others.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/16/Taranjeet%20Singh.jpg?itok=dnumI-hj
ZEE5 appoints Taranjeet Singh asChief Revenue Officer& Business Head - New Projects

ZEE5 India, India's second largest OTT platform known for its muscle in multi-lingual content, today announced the appointment of Taranjeet Singh as the Chief Revenue Officer & Business Head – New Projects for the platform.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/16/netflix.jpg?itok=bVIQH9bf
Netflix Q3 app revenue up 90% y-o-y

Netflix's financials show it had a strong Q3 on mobile. The app dramatically observed an upswing by generating gross $243.7 million which represented a 90 per cent year-on-year increase as compared to Q3 2017. The popular streaming app has surpassed an estimated $1.4 billion in total gross revenue...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/15/avia.jpg?itok=D8QtSi-I
AVIA announces new members

The Asia Video Industry Association (AVIA) today announced that Netflix has joined as a Patron member, alongside Globe Telecom as a Corporate member, strengthening the mandate of the Association to represent the interests of companies across the broader video industry in Asia.

iWorld Telecom
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/15/coai.jpg?itok=9s-1J2pW
3 more quarters of losses for telecom industry, says COAI

According to COAI director general Rajan Mathews, the telecom sector will probably experience three or more quarters of losses, as the telcos remain under pressure due to high levies and unsustainable tariffs.

iWorld Telecom
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/15/hulu.jpg?itok=_ijK9rAv
India’s Porus Rises In the land of the Rising Sun- Japan

One Life Studios premium historical drama series Porus, which depicts the legendary warriors battle against the world’s biggest conqueror Alexander the great will now be showcased in one of the top premium OTT platforms in Japan- Hulu.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/13/Data-breach.jpg?itok=TX7OnSWg
Data of 29 mn users hacked says Facebook

MUMBAI: Social media company, Facebook, on Friday stated that hackers had accessed 29 million user data in the breach which was disclosed late last month. Facebook previously had said that 50 million users were affected due to the data breach.

iWorld Social Media
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/13/internet.jpg?itok=HaFuQsbm
No internet shutdown in India confirms Cyber Security official

A news report by international television network Russia Today shocked the world as it reported about an internet blackout all over planet earth.

iWorld Social Media
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/13/telecom.jpg?itok=cgzeksJR
Import tariffs hike to hurt telcos' network expansion: Report

The government, on Thursday, announced a plan to rein in imports and bolster a falling rupee. It will raise import tariffs on several electronic items and communication devices. The tariff hike was the second such move by the government in a two-week span according to Reuters.

iWorld Telecom
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/10/13/zee.jpg?itok=4YDA0Lbr
Airtel, ZEE5 team up to offer premium content

Airtel has partnered with video on demand platform ZEE5 to offer premium content. This benefit can be accessed by eligible #AirtelThanks customers via Airtel TV app.

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories