iWorld

Mumbai girls launch new premium online content channel Girliyapa

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/internet-images/2016/03/22/Girliyapa.jpg?itok=ZIjpoZOZ

MUMBAI: A ?bindass? group of girls from Mumbai has created a premium online content channel Girliyapa about women that intends to create progressive content, but not only for women.

The all women team at Girliyapa aims at sharing fun, quirky stories from a woman?s perspective that will make one think beyond the clich?s. The Girliyapa team of women want to say things women always ?think of?, but never say perhaps because of their fear of being judged by society and thier peers

Announcing the launch, Girliyapa channel head Tracy Dsouza said, ?Yes! We feel you. We hear you women. That?s why my gang of girls and I created ?Girliyapa? exclusively for you. We are going to try to make liberal content ? content that tells stories and experiences about women, by women in an entertaining treatment. Come join us and explore womanhood with Girliyapa and share with us what you think! We would love to hear from you.?      

Our country has progressed in so many was and in so many fields but yet women feel or are made to feel guilty for the most natural phenomenon of their life, menstruation. In an attempt to demystify the monthly ?phenomenon? the girls have decided to do something that has never been thought about in India by presenting the funny and quirky situations one experiences during their periods.

The first presentation by the team of girls was launched around International Women?s Day on addressing this issue through their popular #The Period Song.  The song was created to celebrate menstruation and womanhood in general. The Girliyapa team took a popular party track and turned it into a ?period? anthem.

The lyrics and the video revolve around a teenage girl who as and when gets her first period, is transported to a surreal space called ?The Period Club?. There, she goes through different experiences, and is offered solutions by more experienced women on how to deal with menstruation and its companions like cramps, cravings, mood swings, pimples etc. The video has a lot of laugh out loud moments, relatable insights and pop cultural references for example ?daadi left the club but mama abhi baki hai?, ?red wedding in my pants?, etc.  

The video features celebrities and social influencers like Sandhya Mridul, Rukhsar Rehman, Pavleen Gujral, Rajshri Deshpande, Sumeet Vyas, Nidhi Singh, Naveen Kasturia, Maanvi Gagroo, Jitendra Kumar, Akanksha Thakur, Santushi Shetty, Sumukhi Suresh and other YouTubers like Rickshwali, etc.

In its second video presentation Why should Hot Girls have all the fun?,  the Girliyapa team has showcased the exact opposite by showing a not so hot women confronting a guy who is staring at their hot friend and explain logically why he should look at them instead.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/17/zee5.jpg?itok=d_UVE_B0
ZEE5 launches Lockdown with Badshah, Kailash Kher, Raftaar, Jonita Gandhi and many more

ZEE5, India’s largest and most comprehensive digitalentertainment platform for language content, today launchedLockdown – a path-breaking concept in collaboration with renowned rapper and composerBadshah.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/17/JIO_4G.jpg?itok=5kFd_t5k
Broadband on cable fibre declining?

Is broadband on cable fibre on the decline in India? Results over the past few quarters of some of the multisystem operators or MSOs seem to indicate just that. Mukesh Dhirubhai Ambani’s largest start up in the world Reliance Jio Infocom Ltd (JIO) is the one of the biggest upheavals that has...

iWorld Broadband
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/16/netflix.jpg?itok=Q-ezEpg3
India’s ranking falls in latest Netflix ISP speed index

The streaming giant releases a monthly update on which ISPs provide the best primetime Netflix streaming experience.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/16/MX_Player_800.jpg?itok=abnyc8JG
MX Player's content play for OTT platform launch

In the last two years, India’s media and entertainment industry has witnessed the emergence of several over-the-top (OTT) players. With an ambition to gain a foothold in the burgeoning OTT space, Times Internet recently acquired a majority stake in Seoul-based MX Player. While the company is yet...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/15/Amazon_India.jpg?itok=YdqHxAe_
Amazon scaling up investment for Indian marketplace biz

E-commerce giant Amazon has invested additional Rs 2,700 crore for its Indian marketplace unit at a time when it continues to battle its local rival Flipkart along with investing about Rs 100 crore for food retail business in India, according to a report from Mint.

iWorld e-commerce
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/14/zee5.jpg?itok=lW1J0Csx
ZEE5 presents “Lal Bahadur Shastri’s death – An unfinished story” India’s biggest cover-up

ZEE5, India’s largest and most comprehensive digital entertainment platform for language contentannounce the launch of “Lal Bahadur Shastri's Death - An Unfinished Story

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/14/hoooq.jpg?itok=lnz1uCy1
What's New on HOOQ

HOOQ, Southeast Asia’s largest video on demand service reveals its content line up for the next three months (August – October). Get ready for an exciting three months filled with fresh blockbusters, classic comedies and same-day as U.S. Telecast series.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/14/laliga.jpg?itok=eKsOLf20
Laliga lands on facebook in indian subcontinent

In a first-of-a-kind agreement, LaLiga and Facebook today announced that the platform will become the official home for all LaLiga Santander matches in the Indian subcontinent.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/08/14/Netflix.jpg?itok=F7K460Rp
Netflix CFO David Wells to quit

After a 14-year stint in the company, Netflix chief financial officer David Wells plans to step down. Since 2010 Wells served as the CFO, at a time when Netflix started to see its growth. However, he will leave after helping the company choose his successor.

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories