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Ditto TV partners with portals to widen subscriber base

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MUMBAI: Zee Entertainment Enterprises Limited’s (Zeel) OTT TV app Ditto TV has inked a tie up with the recharge portal Freecharge that allows users to recharge their services online. The service also offers added benefits on every transaction.

Users who subscribe to Ditto TV through Freecharge.in (www.freecharge.in) get a discount of Rs 50 on the monthly subscription of Rs 150. All one has to do is enter his/her mobile number, recharge amount, select Ditto TV under the entertainment category and avail the offer.

The OTT app also tied up with cashkaro.com (www.cashkaro.com), a portal that provides free and discounted coupons for various products on their catalogue. Users can avail of the Ditto TV quarterly subscription pack of Rs 399 at only Rs 199 using the promo code Ditto399.

Speaking about the tie-ups, Ditto TV business head Manoj Padmanabhan said, “Our association with freecharge.in and cashkaro.com allows us to reach out a wider base of users and thus acquire more subscribers for the product.”

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