Can't wait to harness Millarworld's creativity, says Netflix' Sarandos

Can't wait to harness Millarworld's creativity, says Netflix' Sarandos

MUMBAI: Streaming giant Netflix is making great strides both, in India and abroad. It has made its first-ever acquisition, buying comic book publishing powerhouse Millarworld. Netflix recently announced two new original series from India -- Selection Day and Again. Netflix vice president of international original series Erik Barmack said the India projects had specifically local subjects, but would be great for its global audience.

Millarworld's seems like a natural progression in Netflix's effort to work directly with skilled creators and also acquire intellectual property which has stories having compelling characters and timeless, interwoven fictional worlds.

Millarworld was founded by Mark Millar, the legendary creator of iconic characters and stories such as Kingsman, Kick-Ass, and Old Man Logan, Advanced Television reported. Netflix and Millar together will bring Millarworld’s portfolio of critically-acclaimed character franchises to life through television series, films and kids’ shows to global Netflix members. Millarworld will be continuing to create and publish stories and character franchises -- now under the Netflix label.

Netflix chief content officer Ted Sarandos said, as creator of the most memorable characters and stories in recent history, ranging from Millarworld’s Kick-Ass, Kingsman to Marvel’s The Avengers and Wanted and Reborn franchises, Mark was as close as one can get to a modern-day Stan Lee,.

Millar said that it was the third time in history a major comic book company was bought at this level. He believes: Netflix is the future, and Millarworld couldn’t have a better home.

In his eight years at Marvel, Millar developed books that inspired the first Avengers movie, Captain America: Civil War, and Logan (Wolverine), which together grossed over $3 billion in worldwide box office.