iWorld

Sistema Shyam TeleServices to launch innovative services

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/internet-images/2015/03/03/mts.jpg?itok=EbzWt6-H

KOLKATA: Sistema Shyam TeleServices Ltd (SSTL), the telecom services provider under the MTS brand, aims to launch innovative services early this year for smart phones. It is looking at launching devices, which can act as chargers as well as wireless internet for the smart phone users.





Also, the data-led brand, had witnessed upwards of around 100 per cent increase in online marketing spent in the calendar year 2014 as compared to that last year 2013.





“SSTL is looking at launching devices which can act as a charger as well as wireless internet for the smart phone users. Test phase is on,” said MTS India head of marketing and communications Gaurav Kackar.





On the online marketing spent, without quantifying the budget Kackar, explained that if in the corresponding period the company spent Rs 100, around 20 per cent was dedicated for online advertisement spent and last year, it was increased to around 50 per cent. “We have almost doubled our share on online marketing spend,” he said.





Also, the Facebook page of MTS brand has more than two million fans, he said.



MTS expects surge in data traffic. “SSTL expects strong data growth over its networks,” he said.





The company foresees exceptional data growth onto its networks. The Indian unit of Russia’s Sistema JSFC that operates under the MTS brand operates in nine out of 22 telecom circles in India.





MTS, mainly a prepaid data services, has made its mark too when it comes to post paid services. “In the last three months, post paid growth has almost doubled,” he said.





The company has, of late, shifted its focus to data-centric services such as video streaming.





Postpaid consumers pay Rs 999 instead of Rs 1,499 for the MTS MBlaze Ultra Wi-Fi dongle. Additionally they can also opt for 40GB data pack at Rs 999, among various other offers, concluded Kackar.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/25/Shibasish-Sarkar-COO.jpg?itok=XgljyFtY
Reliance entertainment re- launches Bigflix with 9 languages

Anil D. Ambani led Reliance Entertainment's pioneering movie platform, Bigflix, is now a global personal blockbuster for Indians in India and audiences across the world. Reliance Entertainment today announced the launch of Bigflix in a nine-language, multilingual avatar for India and global markets...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/25/Rishika%20Lulla%20Singh.jpg?itok=zY2QpVkU
Eros Now plays on Ola Play now

MUMBAI: Eros Now, one of the fastest growing over-the-top (OTT) Indian entertainment platforms owned by Eros International Plc, has announced a strategic integration deal with India's leading mobile app for transportation, Ola’s connected car platform for ridesharing, Ola Play. This strategic...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/25/James%20Crossland.jpg?itok=yxzQWg0r
Turner selects TiVo to provide enhanced electronic programme services

MUMBAI: TiVo Corporation, a leader in entertainment technology and audience insights, has announced that global media company, Turner, has selected TiVo as its EMEA metadata distribution partner.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/25/ambani.jpg?itok=jIV_wyOF
Reliance Jio capex at Rs 18k cr in Q1-18, Retail’s solid performance in FY-17

BENGALURU: The Mukesh Dhirubhai Ambani headed Reliance Industries Limited (RIL) reported its financial performance for the quarter / year ended 31 March 2017 (Q4-17/FY-17, current quarter/current year). RIL’s digital venture Reliance Jio Infocomm Limited (Jio) has been touted as the largest startup...

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/24/udaya%20%281%29.jpg?itok=mVzoSX5L
YuppTV makes live streaming easy with Freedocast

YuppTV has announced the launch of Freedocast Pro Device and Freedocast Live Streaming Platform. Providing end-to-end solutions for users to go live instantly, anywhere anytime, the pro device and live-streaming platform also enables users to broadcast live videos on multiple platforms such as,...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/24/vinit%20%281%29_0.jpg?itok=YnGKy7gO
ALTBalaji rolls out its windows universal app for XBox & Surface Hub etc

MUMBAI: Balaji Telefilms’s OTT platform ALTBalaji has announced the roll out of its Windows 10 universal application. The app is available in the Windows 10 app store and works seamlessly across PCs, Laptops, Smart Phones, and Surface Tablets running Windows10 OS.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/22/Pierluigi-Gazzolo-and-Tereza-Gonzalez.jpg?itok=XWCIO7-3
Viacom International buys majority stake in Youtube LATAM content producer

Viacom International Media Networks (VIMN) has announced a definitive agreement for the acquisition of a majority interest in Porta dos Fundos. The acquisition will add one of Brazil’s leading short-form comedy content producers and the most influential global YouTube channel, according to the...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/22/MukeshAmbani-and-Sunil-Mittal.jpg?itok=ndbD5Qx-
OpenSignal too finds Airtel better than Jio in 4G speed, latter tops in reach

Bharti Airtel is the top performer among the mobile service providers in India in terms of 4G data speed, concluded a report by OpenSignal, a provider of insights into coverage and performance of mobile operators worldwide.

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/22/FCC-Ajit-Varadaraj-Pai.jpg?itok=0nAM7c2g
B'band deployment & investment barriers: FCC to develop state and civic govt codes

United States Federal Communications Commission (FCC) chairman Ajit Varadaraj Pai has delivered his ideas at the first meeting of the commission's broadband deployment advisory committee.

iWorld Broadband

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories