iWorld

MTS?s Discover reports 100 per cent traffic growth in 2014

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/internet-images/2014/11/01/mts.jpg?itok=uYDa0nZF

KOLKATA: Sistema Shyam TeleServices Ltd (SSTL), the telecom services provider under MTS brand, which launched ?Discover?, has witnessed a traffic growth of almost 100 per cent.

?It is witnessing a traffic growth of almost 100 per cent from 1 lakh to 2 lakh in 2014,? informed MTS India head, marketing communications Gaurav Kackar.

Launched in 2012, ?Discover? provides a platform to upcoming singers to showcase their talent.

SSTL also continues its association with the NH7 Weekender, a music festival. The weekender is a music festival conceptualised and started by Only Much Louder (OML), a management company for Indian music groups. The event started in Pune, but now has been expanded to Delhi, Bengaluru and Kolkata.

?As the music programme gets near, we experience 5,000-7,000 hits by music lovers every day. MTS is a youth oriented brand and I feel music and youth are inseparable. This is the best way to connect our brand with the young India. Also, the Facebook page of MTS brand has more than 2 million fans,? said Kackar.

Earlier, MTS had served as a launch pad in India for some great Indian and international artists from Dhruv Visvanath, Nischay Parekh and Prateek Kuhad to Cardiff folk duo Zervas & Pepper and Australian alternative pop sensation Kate Miller-Heidke.

Besides the music festival, the company will also set up a special 'MTS Lounge' where fans would be entertained with some surprise performances.

The Bacardi NH7 Weekender 2014 festival is scheduled to start from 1 November 2014 in Kolkata and will end on 30 November in Delhi.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/kaali.jpg?itok=YSM1w3U4
ZEE5 LAUNCHES ITS FIRST BENGALI ORIGINAL WEB SERIES ‘KAALI’

After the stunning success of Aranyadeb, ZEE5, India’s #2 OTT platform has announced the launch of a ZEE5 Bengali Original and the first Bengali web series on the platform titled ‘Kaali’.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/netflix_0.jpg?itok=0wRUY5QZ
Narcos: Mexico team meets Bollywood sweetheart Alia Bhatt and director Shakun Batra

The Narcos: Mexico team - Actors Michael Peña and Diego Luna along with showrunner Eric Newman - met actor Alia Bhatt and director Shakun Batra for a first of its kind panel discussion ahead of the release of the latest season of the series.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/rwitter.jpg?itok=Y2t9srDh
Twitter India launches #PowerOf18 initiative for youth civic engagement

Voting rights emerged as the top response when asked what people would consider the power of turning 18 years old, according to a new survey from Twitter India.

iWorld Social Media
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/netflix.jpg?itok=JqmRx2rG
Narcos: Mexico comes to India

Michael Peña and Diego Luna, starring in the Netflix Original series ‘Narcos: Mexico’, along with showrunner Eric Newman, landed in Mumbai on Saturday night and have been busy exploring the maximum city!

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/lasso.jpg?itok=f5SxZDXR
Facebook clones TikTok; launches Lasso app

Facebook, without making any noise, has released an app called Lasso that lets users create short videos in a bid to compete with TikTok which is the 15 second video app that recently merged with Musical.ly.  

iWorld Social Media
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/12/vid.jpg?itok=fT0K8qhb
OTT conversations to take centre stage at Vidnet 2018

Indians have now warmed up to over-the-top media services making them even mainstream at times. In the last couple of years, the OTT industry has witnessed rapid growth thanks to several factors like cheaper data and affordable smartphones. Many new players are experimenting in this area leading to...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/10/Netflix-02.jpg?itok=Xu4l4QU1
Netflix has no plans to introduce cheaper offerings in India

MUMBAI: Denying market buzz about Netflix’s plan to introduce cheaper subscription plans in India, the streaming video giant’s CEO Reed Hastings said that an executive’s comments suggesting otherwise had been “misunderstood.”

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/09/viu.jpg?itok=m-rXelhh
Shruti Haasan Debuts as Chat Show Host on Viu’s “Viu Hello Sago”

Leading OTT video service Viu is set to entertain its Tamil audience with the launch of another celebrity chat show, this one titled “Viu Hello Sago

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/09/zee5.jpg?itok=7KYxai0N
ZEE5 partners Paytm to offer 50% cashback on subscription

Zee Entertainment Enterprises Ltd's (ZEEL) digital venture ZEE5 is attracting consumers with its latest tie-up with Paytm for a cashback deal on subscription.

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories