iWorld

Hero Hockey India League crosses 7.75 lac fans on its Facebook page

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/internet-images/2014/02/11/hero_hil.jpg?itok=0EE3w6OY

MUMBAI: With the digital domain proving to be a success mantra the second edition of Hero Hockey India League continues its success run in reaching out to its fans. The Facebook page of Hero Hockey India League today crosses 7.75 lacs fan base and has seen an addition of more than 2.0 lacs fans, post 25th January 2014 when the League started.

Many interesting facts have come to the forefront this year through the Facebook page and which in a way showcases the fact that Hockey is yet again becoming a household entertainment game. The page has witnessed high engagement this year

- More Women have been added on the page than Men

- Women this year have engaged on the page more than men in terms of Liking and even commenting on the daily posts

- Last year the ratio of men vs women was 96:4. This year the ratio is 90:10

- Every post on the page has a reach of 28 million FB users

- 78% of the fan-base are in the age group of 13-24

- 4.85 lac fans have either liked or shared the post through their FB profile

Speaking on the huge fan following on the Facebook Page, Dr. Narinder Batra, Chairman, Hockey India League said ?it?s a very happy moment for us because this kind of involvement on the FB page has proved that this game is still alive in people?s hearts. This kind of direct involvement by the Fans reiterates our belief that Hockey has always been the game that the nation looks up to. The fact that women have engaged more is the most satisfactory feeling that everyone at Hockey India is excited about?.

The 2nd edition of Hero Hockey India League kick-started on 25th Janaury 2014 and will culminate with the semi-finals and finals at Ranchi on 22nd and 23rd February 2014. The month long tournament features 6 teams who are fighting to win the title and bring glory to their home state.

For further information please contact Shilpi Bawa / Sumeet Saurabh / Supreet Ahuja / Nishant Shukla / Ashish Shiromani 9711306385 / 9711306639 / 9999202252 / 9811515535 / 9871520056 Adfactors PR

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/17/Vidnet2018.jpg?itok=pscB2HaS
Vidnet2018: OTT industry needs more experimentation

In the last couple of years, over-the-top platforms have emerged as mainstream entertainment source going beyond “mail-metro-millennial” phenomenon for a sizeable population in India despite television still holding its dominance.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/16/Tarun_Katial.jpg?itok=R6VNphd_
Tarun Katial fuels ZEE5's audacious 'mission 100 million'

Team ZEE5 returned from its Russian sojourn last month, checking into a new office address in Andheri East. The move away from ZEEL’s Lower Parel headquarters is the latest in a slew of changes being effected at the media conglomerate’s OTT business.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/airtel.jpg?itok=COUJJy2D
Now learn cooking with Airtel Digital TV

One Take Media Co., leading content production and Value Added Service provider company based in Mumbai, today announced that it has partnered with Airtel Digital TV, the DTH arm of Bharti Airtel to launch a new cooking channel - Aapki Rasoi.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/zee5_0.jpg?itok=x8SwBFEF
ZEE5 LAUNCHES ITS THIRD TELUGU ORIGINAL – B.TECH

After the success of recent Telugu Originals such asNanna Koochi, Chitra Vichitram,ZEE5 now announces its next dose of Telugu entertainment –B.Tech.Featuring actors Abhay, Kaushik, Merajand Madhulatha,the show is directed by Upendra Verma and written by TharunBhascker of “Pellichupulu’ fame, the...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/holly.jpg?itok=5biDAJHE
Airtel Digital TV & JOP Network partner to launch ‘Hollywood Masala’ - a collection of blockbuster Hollywood movies in Hindi

Airtel Digital TV, the DTH arm of Bharti Airtel and JOP Network Pvt Ltd, India’s leading content house, today joined hands to launch an innovative channel – Hollywood Masala, which offers a collection of premium Hollywood movies dubbed in Hindi.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/vijay.jpg?itok=UahAU1AX
Amazon Prime Video aims to keep evolving with customer taste

Amazon Prime Video is boosting its content play in the market. The OTT platform is all set to stream its fifth Indian original Mirzapur from 16 November. In a media roundtable, Amazon Prime Video India content director and head Vijay Subramaniam also added that it will scale up originals further in...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/zee5.jpg?itok=mwTRbB35
As ‘Dil Se Desi’ as you are:ZEE5 kicks off its international launch with a campaign that will touch a chord with the South Asian diaspora

The traditional Mehndi is replaced by a funky henna tattoo; Payals (anklets) are paired with stilettos, and rapreplaces classicalas the new embraces the old - in its own inimitable style.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/14/ayushmaan.jpg?itok=hn2CXjYX
Bollywood star Ayushmann talks about his struggle with social media in the early stage of his career on #MeriRealLife

Anupama Chopra is back with another interview on #MeriRealLife – this time with Vicky Donor’s famous and critically acclaimed actor Ayushamann Khurrana on her YouTube Channel Film Companion.

iWorld Social Media
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/14/zee5.jpg?itok=_LYHr16e
ZEE5 introduces language specific packs

ZEE5 has announced special subscription packs for the Tamil and Telugu audience. Riding on the success of its language content, this latest addition will enable users to access premium Tamil and Telugu content at half the price.

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories