Zakir Khan partners with Mech Mocha’s Jetpack Joyride for his new show, Chacha Humare Vidhayak Hain, premiering on Amazon Prime


MUMBAI: With smartphone gamers constantly on a rise in India, brands are turning to gamification for boosting adoption and user-engagement. Partnering with fun and popular mobile games allow brands to enjoy riveted attention of highly engaged users. By the same token, Zakir Khan has joined hands with Jetpack Joyride by Mech Mocha.

Zakir Khan’s first show will debut today on Prime Video, in tandem with Jetpack Joyride India, a mobile game by Mech Mocha, starring Zakir Khan. Zakir Khan’s character Ronnie Bhaiya will be a playable character, with players getting a chance to complete various challenges. Lucky winners of these challenges will be greeted by Zakir himself over video call and will receive autographed T-shirts.

Having shot to fame with his relatable persona of “Sakht Launda”, Zakir Khan has more than 2 Mn followers on YouTube. Recently launched Jetpack Joyride shot to fame with its one of a kind partnership with popular Youtuber such as Zakir Khan, Tanmay Bhat & Biswa Kalyan Rath. In less than a month, it has clocked up more than 1.5 Mn downloads.

Mech Mocha, developers of Jetpack Joyride have previously partnered with “Fukrey Returns” movie. Arpita Kapoor from Mech Mocha, developers of Jetpack Joyride added, “Brands have realised the potential of top-notch mobile games in offering highly engaged users in a controlled environment. Celebrity brand is no different and a growing number of brands are accessing this medium to expand their presence, across the board.”

Latest Reads

Over 4.8 million Tweets as the Cricket season begins

The summer of cricket is here and the conversation continues to heat up on Twitter.

iWorld Social Media
USP Studios’ Kids TV receives Diamond Play Button from YouTube

USP Studios' flagship channel, Kids TV, has surpassed the 10 million subscribers mark, creating a strong community of loyal viewers.

iWorld Social Media
ZEE5 now available on Jio KaiOS platform

ZEE5, India’s fastest growing OTT platform, announced an association with Reliance Jio Infocomm Ltd.

iWorld Over The Top Services
TRAI may introduce lighter form of regulation on OTT communication services

The Telecom Regulatory Authority of India (TRAI) may impose a lighter form of regulation on over-the-top (OTT) players such as Skype and WhatsApp. While there have been several debates on the issue, the regulatory body has scheduled its first open house session on Monday, 1 April 2019.

iWorld Over The Top Services
MX Player Forays into Branded Content with MX Original ‘Love Ok Please’, Powered by Too Yumm!

MX Player, the world’s largest local video player and India’s leading streaming platform has forayed into branded content with its latest MX Original Series – ‘Love Ok Please’, powered by Too Yumm!.

iWorld Over The Top Services
Enjoy the shades of Summer with Snapdeal’s women fashion store

Snapdeal, India’s leading online marketplace, today launched its Summer Store with an exquisite selection of products for women to upgrade their wardrobe in style, at affordable prices.

iWorld e-commerce
hoichoi brings exciting offers for its subscriber-base by associating with GrabOn

hoichoi, world’s largest digital content platform for Bengali movies & shows has entered into a unique partnership with coupon giants GrabOn.

iWorld Over The Top Services
Netflix global marketing chief exits

Netflix global marketing chief Stephen Bruno has exited the company, according to reports. The veteran will join MGM and will be named chief marketing officer (CMO) to advise on both its film and television ambitions.

iWorld Over The Top Services
Promax india 2019 announce their boot camp workshop with award winning creative director, Richard Holman

Last month, Promax India announced the innovative theme for their annual awards and conference as ‘The New Wave’.

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories