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YouTube to launch music streaming app in India

Consumers will have to pay Rs 99 a month.

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MUMBAI: Google-owned YouTube has announced the launch of its new music streaming app YouTube Music in the country, in a bid to grab a pie of the growing Indian audio streaming industry.

According to reports, the ad-supported version of YouTube Music is free and to get access to ad-free YouTube Music Premium, consumers will have to pay Rs 99 a month, the company said in a statement.

YouTube global head of music Lyor Cohen said, "With YouTube Music, we are hoping to bring the best in global and Indian music to millions of fans across India, and give them an immersive music experience."

The company also announced to bring "YouTube Premium" to India which would be available for Rs 129 a month that included membership to YouTube Music Premium, offline downloads and access to all YouTube originals.

"Samsung Galaxy S10 users can enjoy four months of free, ad-free access to YouTube Premium," said the company.

YouTube Music would throw a big competition to services like Gaana, Saavn, Apple Music and Amazon Music. This is the second big debut of global music streaming giant in India after Swedish platform Spotify made its way into the country late last month and garnered over one million users.

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