iWorld

Tata Sky partner QYOU achieves 100-mn reach milestone

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2017/10/03/Harit%20Nagpal%20And%20Curt%20Marvis.jpg?itok=rYIeYbIg

MUMBAI: Digital-first generations have grown up on an appetite of online video and flock to popular platforms such as Snapchat, YouTube, and Facebook. According to eMarketer, 54 per cent of 18-34-year-olds use YouTube every day, and this number is only expected to increase -- phenomenally.

There is also a growing appetite for short-form online video in developing markets, where viewers are often mobile-first.

QYOU Media, a curator of 'best-of-web' video for multiscreen distribution, has announced that its programmes and linear channels reach an addressable audience of more than 100 million consumers across six continents. The company's rapidly expanding reach demonstrates a growing appetite for millennial-programming globally.

This year, QYOU launched the new TBD multicast network in the US with Sinclair Broadcast Group, which brings curated digital-first shows and series to TV audiences for the first time.

The company has also signed the largest deployment of its QYOU channel to date with an expansion of its partnership with Tata Sky Sky in India, bringing QYOU's programming to its mobile, TV, and on-demand services. The company continues its push into these larger markets with localised content partnerships adding value to the offering for consumers, distributors, and advertisers.

As more mobile operators, broadcasters, and content owners seek to target the youth, QYOU's 24/7 linear channel and creation of its bespoke shows have been in demand.

In the first half of 2017, QYOU signed a total of eight distribution agreements extending the reach of its content in Europe, the Middle East, Africa, Asia, Australia, Latin America and the US, as well as launching its content into new regions such as Sub-Saharan Africa and the Caribbean. QYOU is distributed to cable and OTT services run by Tata Sky, Vodafone, T Mobile and Telenor, etc.

QYOU Media CEO Curt Marvis says: "Q4 of 2017 will see us extend our reach even further across Asia and Europe. Our programming is now available to more than 100 million customers across six continents, from the most densely populated urban cities on earth to remote mining sites in outback Australia."

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/25/panorama.jpg?itok=Se0Yw7s2
Panorama studios international and PVR pictures collaborate to distribute films in india

MUMBAI: Kumar Mangat Pathak and Abhishek Pathak’s Panorama Studios Pvt. Ltd., a subsidiary of Panorama Studios International Limited (formerly known as Apunka Invest Commercial Limited), engaged in production and distribution of films joins hands with PVR Pictures Limited, the film arm of PVR...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/25/genz.jpg?itok=HVl4Ya7H
Snap study finds Indians have amongst the largest groups of friends in the world, but Gen Z is starting to buck the trend

MUMBAI: Snap Inc. today released a global study of 10,000 people across Australia, France, Germany, India, Malaysia, Saudi Arabia, the UAE, the UK and the US to explore how culture, age, and technology shape preferences and attitudes around friendship. Ten experts on friendship from around the...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/25/neeti.jpg?itok=4c5SQ0A_
Celebrated stand-up comedian, Neeti Palta joins star-studded mentor panel in the new season of Amazon Original Series, Comicstaan

MUMBAI: After a successful season 1 of the unscripted Original series, Comicstaan, Amazon Prime Video is set to release an all-new season of the one-of-its-kind popular comedy talent hunt. This time, Comicstaan Season 2 will see India’s favourite stand-up comedian, Neeti Palta joining this season’s...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/25/vanity.jpg?itok=UdKE5WmU
in.com finds it's way into the vanity rooms of bollywood celebrities; launches ‘Vanity Diaries’

MUMBAI: in.com, a subsidiary of Network18 Digital, launches its first-ever digital series, ‘Vanity Diaries’. Powered by Amazon Beauty and Colorbar as their make-up partner, the new offering will witness popular celebrity make-up artist Lekha Gupta unraveling beauty secrets of some of our favorite...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/25/amazon.jpg?itok=gojTc9Y_
Amazon Prime Video to bring 14 new titles in 9 languages

MUMBAI: This July, Amazon will provide Prime members worldwide the chance to get epic deals for its longest Prime Day ever. Now in its third year in India, Prime Day starts at midnight on Monday, July 15 and – for the first time ever – runs for 48 hours, offering members two full days of the best...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/25/hsony.jpg?itok=jHIINtps
SPNI tells TRAI OTT platforms can't be compared to broadcasting services

Sony Pictures Networks India (SPN) has again batted for the policy of forbearance for the fullest potential growth of the OTT industry. The broadcaster has also strongly advocated that OTTs providing content/media cannot be brought within the ambit of substitutability with broadcasting service.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/24/netflix.jpg?itok=uTQ7cVQF
Netflix testing pop-out video player

MUMBAI: Netflix seems to be testing a new feature, a pop-out video player, that will allow users to stream videos in a small floating box that hovers above other windows and applications. The new feature means a user can watch videos on Netflix while doing other work, a perfect tool for multi...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/24/hotstar%5D.jpg?itok=34DVOC-7
India vs Pakistan: Hotstar clocks highest-ever single day reach of 100 million

MUMBAI: Hotstar, India’s largest premium streaming platform, once again shattered records by hitting an unprecedented daily active user number of 100 million during the India vs. Pakistan match on 16th June, making this the highest-ever single day reach for the platform. Underlining the fact that...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/06/24/gullak.jpg?itok=j-dsIRsy
Here’s a sneak peek to SonyLIV’s next web original – ‘GULLAK’

MUMBAI: Small families, never ending hassles and an unshakeable bond; that’s what defines the dynamics of the Indian middle class. Bereft of luxuries and away from the urban hustle, these are people who live limitlessly within the small confines of their homes. Their dreams are not bound by the...

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories