iWorld

SonyLIV encourages the Rio Indian contingent with #WohHaareNahin

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/08/26/CqicBZ6XYAEkgd9_0.jpg?itok=hyJPvYK9

NEW DELHI: Success is a sheer refusal to accept failure, a dogged determination to break free from the shackles of one's circumstances and a willingness to rise above oneself in pursuit of one?s dreams.

SonyLIV, the complete digital entertainment platform with content for audiences across genres, has highlighted through a video showng how Indian athletes had to overcome several odds in order to win a place at the Games, and is a fitting tribute to the effort of the country?s Rio Olympics contingent.

Titled #WohHaareNahin, the short 90-second AV opens with a clock showing 05:30 AM. Glimpses of tickets, a passport and an Olympics pass are shown in subsequent shots.

An athlete, presumably recently-returned from the Olympics, can be seen getting dressed in her India practice kit. A contemplative musical arrangement can be heard in the background, as the narrator explains why winning a medal should not be assumed to be the only criterion for victory. The video goes on to subtly explain how Indian athletes had to overcome hardships such as injuries, criticism, apathy towards their chosen sport, a distinct lack of training facilities, and a dearth of sponsors and adequate monetary recompense to earn the privilege of representing their country at the grandest sporting arena, the Olympic Games. It ends with a shot of the athlete jogging away into the distance, refusing to give into disappointment and continuing her daily warm-up.

Currently live on SonyLIV?s web and a mobile platforms, the AV encourages viewers to tweet their support to the athletes with the hashtag #WohHaareNahin, appreciating their efforts and their representation of India at the Games.

Link: http://www.sonyliv.com/details /promos/5095102376001/Woh-Haar e-Nahin---Tribute-to-Indian-Co ntingent-at-Rio

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/07/dhanbad.jpg?itok=UsVaq8ob
Crime, Camera, Action like never before...

Dhanbad Blues – hoichoi's latest Original revealed its poster on 5th December which had veteran actor, Rajatava Dutta

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/07/zee5.jpg?itok=5tpEwmGW
ZEE5 announces partnership with Zeasn

Zee Entertainment Enterprises Ltd’s digital entertainment platform, ZEE5, today announced a key strategic alliance with home digital entertainment service provider, Zeasn.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/07/eros.jpg?itok=rzOkdT4P
Eros Now Begins Production of Original Series FLESH starring Swara Bhasker

Eros International PLC (NYSE: EROS) (“Eros”), a leading global company in the Indian film entertainment industry, announced today that Eros Now, its cutting edge digital over-the-top (OTT) South Asian entertainment platform, has launched another intriguing and compelling original web series, FLESH...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/07/amazon.jpg?itok=6QwaYj35
OnePlus 6T customer from New Delhi becomes the first-ever ‘OnePlus Lucky Star’

Amazon.in, in association with OnePlus, the leading premium smartphone maker announced its unique ‘OnePlus Lucky Star’ campaign last week to celebrate the fourth anniversary of their partnership.

iWorld e-commerce
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/06/money.jpg?itok=SHZ37rSd
Moneycontrol and IAMAI conclude the 4th edition of Digital Marketers’ Awards on a high note

moneycontrol, India’s No.1 leading financial and business media platform along with Internet and Mobile Association for India (IAMAI) hosted the fourth edition of the Digital Marketers' Awards (DMA).

iWorld eNews
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/06/snapdeal.jpg?itok=fT5MvMgi
Snapdeal 2.0 attracts 50,000 new sellers

Snapdeal 2.0 has announced that in the last 12 months it has added more than 50,000 new sellers to its portfolio.

iWorld e-commerce
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/06/prime.jpg?itok=GEvAUr9O
Amazon Prime Video now speaks Tamil, Telugu

Amazon Prime Video, today announced the launch of Tamil and Telugu User Interfaces (UI), including navigation, browsing and customer support, to offer a more localised entertainment experience on Prime Video app and on PrimeVideo.com.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/06/sing.jpg?itok=pXNM9orA
CONTILOE PICTURES’ HISTORICAL PERIOD DRAMA '21 SARFAROSH SARAGARHI 1897' TO NOW STREAM ON NETFLIX

With the aim of bringing untold and unique stories to audiences all over the country, Contiloe Pictures, premium broad-based entertainment content Production Company, introduced a show based on the bravery 21 soldiers in British Indian Army - 21 Sarfarosh: Saragarhi 1897. Having wowed audiences on...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/12/05/netflix.jpg?itok=F3dOwLsF
Get ready to laugh, cry and cringe!

Today, Netflix unveils the premiere date and the first images of Sex Education, a distinctively honest and witty look at the universally awkward coming-of-age experience.

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories