iWorld

OoyalaREACH, Powered By 24i, Simplifies And Accelerates OTT Content Delivery

With a robust end-to-end platform for creating, managing and rapidly deploying engaging OTT experi

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/12/05/ooyala.jpg?itok=6P9uetCG

MUMBAI: Ooyala, a leader in media production, distribution and monetization solutions, is partnering with 24i, the leading Internet TV app developer for the world’s top media companies, to launch OoyalaREACH, an integrated and highly configurable OTT content preparation and delivery solution. Media owners can leverage OoyalaREACH to create, manage and deploy premium OTT experiences across multiple platforms seamlessly, expanding the audiences for their content and driving more revenue. 

Powered by 24i's SmartOTT and Backstage solution, which features templated front-end apps and middleware, OoyalaREACH plugs in to the Ooyala Flex Media Platform and other Ooyala solutions so media owners can have a well connected content supply chain, from start to finish. With complete flexibility in the configuration and branding of the front-end apps, high quality and unique app experiences can now be created and deployed quickly across a wide array of platforms like iOS, Android, Apple TV, Roku, Smart TVs and more.

This modular and integrated solution also offers ready access to analytics,  advertising, and eCommerce solutions, so media owners can manage, publish and monetize their OTT experiences easily, with insights into viewing trends.

“Time to market is key in today’s high pressure media world,” said Jonathan Huberman, CEO, Ooyala. “OoyalaREACH, powered by 24i, is a robust yet flexible solution that will shorten the time to market for any media owner keen to launch their content across multiple platforms.”

“We want to enable media owners worldwide to delight their viewers, subscribers and fans with immersive experiences across all devices,” said Martijn van Horssen, CEO and Co-founder, 24i. “Teaming up with partners like Ooyala is key to our success in delivering on this goal and we’re very excited to partner with Ooyala and to power their complete templated applications OTT Solution, OoyalaREACH.“

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/21/zee5.jpg?itok=4uog044x
ZEE5 and Dialog announce a strategic partnership to bring the largest bouquet of premium regional content to Sri Lanka

ZEE5, the largest digital entertainment platform for language content announced its very first international partnership in the SAARC region with Dialog Axiata PLC, Sri Lanka’s premier connectivity provider.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/21/MX-Player.jpg?itok=krXhQHxc
MX Player set to launch 5 new original series

MX Player, the local video player and entertainment platform with 70 million daily active users, has announced the launch of its first five MX Original Series that will go live starting 20 February. Streaming premium content for free, this ad-supported video on demand platform hosts a large...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/20/amazon.jpg?itok=9feRZpOO
Prime Video reveals the first character posters for Prime Original Series – Made in Heaven

Amazon Prime Video has the largest selection of latest & exclusive movies and TV shows, stand-up comedy, biggest Indian and Hollywood films, US TV series, most popular Indian & international kids’ shows, and award-winning Amazon Prime Originals, all available, ad-free, with a world class...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/20/netflx.jpg?itok=KUVXVO-X
Netflix releases official trailer for cricket fever: Mumbai Indians

Cricket Fever: Mumbai Indians follows the Indian Premier League’s superstar team Mumbai Indians on the road through the course of the 2018 IPL season, as they sought to defend their 2017 IPL crown.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/19/sonyluv.jpg?itok=1AsbRZba
SonyLiv brings a bunch of all new international shows across genres

To live up to the promise of bringing the best of international shows, SonyLiv, India’s first premium video on demand (VOD) service, has brought an all new line-up of shows.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/19/Manish_Aggarwal-800.jpg?itok=90ndAOVP
ZEE5 targets 20x-30x increase in subscription numbers in next one year

To mark its first anniversary, ZEEL’s OTT platform ZEE5 recently announced plans to produce 72 new Originals on the platform by March 2020. Despite being part of a media and entertainment conglomerate, the super streamer continues to garner all the spotlight largely thanks to the effective progress...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/18/hotstar.jpg?itok=Tbkn0-13
Monday gets happier with 'Pyaar ke Papad'

Have you spent a Monday binge watching a rom com with a twist? For the first time on Indian television, Star Bharat is taking the initiative to launch the first five episodes of its one-of-a-kind rom-com show ‘Pyaar Ke Papad’ on Hotstar.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/18/amazon.jpg?itok=1u-tqDAv
Amazon Prime Video Greenlights a new prime rriginal series - Bandish Bandits

Amazon Prime Video today greenlit an all new Prime Original Series, Bandish Bandits, a romantic musical created by Still and Still Media Collective.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/02/18/tvf.jpg?itok=NRMThEgH
TVF launches MX original series 'ImMature'

The Viral Fever (TVF), known for creating path-breaking digital content, will now extend its footprint to provide content across different platforms, kick-starting with An MX Original Series - ImMature.

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories