iWorld

Last Minute Keys teams up with RippleDME for Online Marketing

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2016/08/25/Vikalp-Kumar.jpg?itok=C39-DAv6

NEW DELHI. Mobile-based marketplace solution that enables hotel bookings, Last Minute Keys has teamed up with RippleDME for online marketing.

Last Minute Keys enables hotels to sell off their unsold inventory and helps customers to get quality hotels at rates and deals that are unmatched in the hotel industry.

Currently LMK is tied up 400 hotels in 12 cities (Mumbai, Delhi, Gurgaon, Noida, Jaipur, Bangalore, Hyderabad, Pune, Ahmedabad, Vadodara, Cochin & Goa) and plans to expand to 1000 hotels in over 25 cities in a short span of time.

LMK hopes to launch a Web &IOS version soon.

RippleDME MD Vikalp Kumar says, “We are delighted to have Last Minute Keys with us, as we will work towards making it a making it a go to App for Last minute hotel booking leveraging social media. Our digital insights show the power of digital on Hotel Booking and we intend on leveraging the same to grow the brand further."

RippleDME CEO Gaurav Sharma says, “Our goal is to create awareness about the ease LMK adds to a last minute traveler’s life through storytelling and being there for them. Given this, #MrMusafir fits in perfectly, driving reliability amongst our users who have grown in the digital era and are responsible for things beyond themselves now. For them LMK is a great app to help solve their last minute travel needs."

LMK CEO Manoj Gursahani says “Our objective behind launching Last Minute Keys was to ensure that the average man get last minute deals on hotels, at the best price. Meanwhile, making sure that even hotels get a platform to sell their unsold inventories."

Speaking on the marketing strategy, Gursahani added, “LMK will be marketing through social media channels such as Facebook, Instagram, LinkedIn, YouTube and Twitter."

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/22/Pierluigi-Gazzolo-and-Tereza-Gonzalez.jpg?itok=XWCIO7-3
Viacom International buys majority stake in Youtube LATAM content producer

Viacom International Media Networks (VIMN) has announced a definitive agreement for the acquisition of a majority interest in Porta dos Fundos. The acquisition will add one of Brazil’s leading short-form comedy content producers and the most influential global YouTube channel, according to the...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/22/MukeshAmbani-and-Sunil-Mittal.jpg?itok=ndbD5Qx-
OpenSignal too finds Airtel better than Jio in 4G speed, latter tops in reach

Bharti Airtel is the top performer among the mobile service providers in India in terms of 4G data speed, concluded a report by OpenSignal, a provider of insights into coverage and performance of mobile operators worldwide.

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/22/FCC-Ajit-Varadaraj-Pai.jpg?itok=0nAM7c2g
B'band deployment & investment barriers: FCC to develop state and civic govt codes

United States Federal Communications Commission (FCC) chairman Ajit Varadaraj Pai has delivered his ideas at the first meeting of the commission's broadband deployment advisory committee.

iWorld Broadband
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/22/Sukhada-Tendulka.jpg?itok=DSkghpwf
Age-appropriate 'safe' content is taken from Nat Geo Kids, Sony & Amar Chitra: Shirsa

MUMBAI: Shirsa, a company specialising in enabling content publishers to engage-new age kids online and offline, has taken care of parental concerns on content and safety over internet and time spent on digital devices. The contents are age-appropriate and are based on user behaviour from renowned...

iWorld eNews
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/21/Rishika%20Lulla%20Singh.jpg?itok=GHl8HCyk
Eros Now available with free Amazon Fire TV subs

MUMBAI: Eros Now, one of the fastest growing over-the-top (OTT) Indian entertainment platforms, owned by Eros International Plc has announced a strategic partnership with Amazon in India and their recently launched internet streaming device, Fire TV stick.

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/21/piracy.jpg?itok=zkx2fQjl
Viacom18, Star India & B4U win case against pirated streaming in US

MUMBAI: A US court has ordered closure of unauthorised digital streaming and distribution by the providers of the Cres TV and Shava STBs in further success for US pay-TV operator Dish. The US District Court for the Eastern District of Virginia recently awarded more than US$25 million in damages in...

iWorld eNews
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/21/Dan-Goman_Alex-Nahai.jpg?itok=ZipUsjhJ
420TV VoD to showcase 'wonders of weed,' Cannabis to be $44bn industry

MUMBAI: Recognizing the increasing entrenchment of cannabis in the global zeitgeist, 420 Entertainment Group, comprising OWNZONES Media Network, the upstart global OTT technology/entertainment hybrid company, along with cannabis entrepreneurs Genesis Media and Alex Nahai Enterprises (ANE), will...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/21/Net%20readiness.jpg?itok=MO33KePG
Time for OTT review? Delhi & K'taka top Net readiness, K'taka & Delhi lead in digital start-ups

NEW DELHI: Will the OTT and VoD companies recast their strategies now that Delhi has emerged as the top-ranked state in terms of overall Internet readiness, overtaking last year’s winner Maharashtra?

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/20/Balaji.jpg?itok=nhyJ9Yom
Balaji to PayU VoD subscription

MUMBAI: PayU India has partnered with ALTBalaji, the digital platform of Balaji Telefilms Limited for opening an additional method of payment for the OTT platform’s subscription services. Payment options provided through PayU Biz are Credit Card, Debit Card, Net Banking, Itz Cash, Yes Pay, Ypay,...

iWorld Video On Demand

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories