iWorld

Hotstar & CBS agree to bring Showtime content & brand to India

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public?itok=O0F3fnj4

MUMBAI: Hotstar, India?s largest premium streaming platform, and CBS Corporation today announced an SVOD content licensing and trademark agreement for SHOWTIME in India. The agreement will introduce the SHOWTIME brand to India for the first time and bring a roster of Emmy? and Golden Globe? winning programming from SHOWTIME to the territory.

The agreement will provide Hotstar Premium subscribers in India access to future SHOWTIME series such as the new comedy SMILF, the new limited series, ESCAPE AT DANNEMORA, starring Oscar? winners Benicio Del Toro and Patricia Arquette and Golden Globe nominee Paul Dano, and the new TWIN PEAKS. Also available to Hotstar Premium subscribers are hundreds of hours of critically-acclaimed series including THE AFFAIR, BILLIONS, RAY DONOVAN and the recently premiered, I?M DYING UP HERE.

Hotstar CEO Ajit Mohan said, ?Over the last year, we have established Hotstar Premium as the most exciting destination for American TV shows and movies in India on demand. We have been continuously raising the bar on what is already the best streaming service for an Indian audience interested in international stories. The deal with CBS is in line with our strategy of bringing the best of new shows and movies from around the world to our Premium subscribers. Today, SHOWTIME joins an exciting slate on Hotstar. It is clear that there is no equivalent service like this in India, or, frankly, anywhere in the world. We are clear that we are building Hotstar Premium as the most compelling subscription service that will showcase the best story tellers from around the world.?

?We are thrilled to be partnering with Hotstar to bring critically-acclaimed programming from SHOWTIME to Indian audiences,? said CBS Studios International president and CEO Armando Nu?ez. ?Thanks to this agreement and other partnerships with top platforms around the world, the footprint of the SHOWTIME brand and programming continues to expand in the global marketplace.?

For CBS Corporation, similar agreements for SHOWTIME have been announced with FOX Networks Group in Asia, Canal+ Group in France, along with Sky UK, Germany and Italy, Bell Canada, Stan Australia, Movistar Spain and other output partners around the world.

Setting its sights on shaping the connected TV experience in India, Hotstar appropriated the top spot on iTunes as Apple TV?s App of the Year for India in 2016. The recognition came on the back of a breakthrough year in which Hotstar continued to lead and disrupt the Indian market place. The service has more than 250 million downloads to date, and was the first local service to cross 100 million downloads on the Google Play Store. Globally, only one other video streaming app has hit the same milestone.

Hotstar Premium now becomes the one of the few services in the world with exclusive content partnerships with the best global studios like Disney, Fox, HBO, and, now, SHOWTIME.

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/17/Vidnet2018.jpg?itok=pscB2HaS
Vidnet2018: OTT industry needs more experimentation

In the last couple of years, over-the-top platforms have emerged as mainstream entertainment source going beyond “mail-metro-millennial” phenomenon for a sizeable population in India despite television still holding its dominance.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/16/Tarun_Katial.jpg?itok=R6VNphd_
Tarun Katial fuels ZEE5's audacious 'mission 100 million'

Team ZEE5 returned from its Russian sojourn last month, checking into a new office address in Andheri East. The move away from ZEEL’s Lower Parel headquarters is the latest in a slew of changes being effected at the media conglomerate’s OTT business.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/airtel.jpg?itok=COUJJy2D
Now learn cooking with Airtel Digital TV

One Take Media Co., leading content production and Value Added Service provider company based in Mumbai, today announced that it has partnered with Airtel Digital TV, the DTH arm of Bharti Airtel to launch a new cooking channel - Aapki Rasoi.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/zee5_0.jpg?itok=x8SwBFEF
ZEE5 LAUNCHES ITS THIRD TELUGU ORIGINAL – B.TECH

After the success of recent Telugu Originals such asNanna Koochi, Chitra Vichitram,ZEE5 now announces its next dose of Telugu entertainment –B.Tech.Featuring actors Abhay, Kaushik, Merajand Madhulatha,the show is directed by Upendra Verma and written by TharunBhascker of “Pellichupulu’ fame, the...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/holly.jpg?itok=5biDAJHE
Airtel Digital TV & JOP Network partner to launch ‘Hollywood Masala’ - a collection of blockbuster Hollywood movies in Hindi

Airtel Digital TV, the DTH arm of Bharti Airtel and JOP Network Pvt Ltd, India’s leading content house, today joined hands to launch an innovative channel – Hollywood Masala, which offers a collection of premium Hollywood movies dubbed in Hindi.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/vijay.jpg?itok=UahAU1AX
Amazon Prime Video aims to keep evolving with customer taste

Amazon Prime Video is boosting its content play in the market. The OTT platform is all set to stream its fifth Indian original Mirzapur from 16 November. In a media roundtable, Amazon Prime Video India content director and head Vijay Subramaniam also added that it will scale up originals further in...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/15/zee5.jpg?itok=mwTRbB35
As ‘Dil Se Desi’ as you are:ZEE5 kicks off its international launch with a campaign that will touch a chord with the South Asian diaspora

The traditional Mehndi is replaced by a funky henna tattoo; Payals (anklets) are paired with stilettos, and rapreplaces classicalas the new embraces the old - in its own inimitable style.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/14/ayushmaan.jpg?itok=hn2CXjYX
Bollywood star Ayushmann talks about his struggle with social media in the early stage of his career on #MeriRealLife

Anupama Chopra is back with another interview on #MeriRealLife – this time with Vicky Donor’s famous and critically acclaimed actor Ayushamann Khurrana on her YouTube Channel Film Companion.

iWorld Social Media
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/11/14/zee5.jpg?itok=_LYHr16e
ZEE5 introduces language specific packs

ZEE5 has announced special subscription packs for the Tamil and Telugu audience. Riding on the success of its language content, this latest addition will enable users to access premium Tamil and Telugu content at half the price.

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories