iWorld

Bloomberg Quint launches WhatsApp business news service

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2017/11/16/whtsapp.jpg?itok=TWdFIDoU

MUMBAI: Bloomberg Quint has launched a WhatsApp service for decision makers and executives on the go. The service will connect subscribers to Bloomberg Quint’s comprehensive daily coverage of global and domestic business news, market movements and views from the country’s most influential corporate leaders.

With WhatsApp emerging as one of the top channels for consumption and sharing of news, Bloomberg Quint has launched this service to deepen its engagement with users and augment its distribution footprint. Subscribers to the service receive Bloomberg Quint’s much-acclaimed “All You Need To Know” morning podcast, alerts and updates on the economy, corporate and markets news. Users can also interact through hashtag-based search to consume content of their interest such as markets, opinion, business and politics.

To subscribe, users have to click on the link and save the number as a WhatsApp contact, and message ‘Start BQ’ to initiate their subscription. Within days of launch, the service has garnered a strong positive response from users.

This service follows the recent launch of Bloomberg Quint’s BQ LIVE, the digital live streaming business news service available across its site, the Bloomberg terminal and leading social and video platforms.

Speaking on the launch, Bloomberg Quint CEO Anil Uniyal said, “As a brand, we believe in being accessible to our users wherever they are. WhatsApp evidently is a platform of choice for top executives to consume and share content with peers and thus this service is integral to our digital-first philosophy. The initial response has been overwhelming and we are committed to scaling up this service in terms of users and features.”

Bloomberg Quint provides business news and insights to India’s decision-makers, executives and entrepreneurs. With a native, platform-first philosophy in content, Bloomberg Quint has fast emerged as one of the engaging business brands on digital. Bloomberg Quint’s content spans engaging and innovative mobile-friendly formats including live video streaming and produced video, published articles, op-eds, data info graphics and charts, social content, newsletters, polls and live chats, photo essays and contests across its own and partner platforms including The Quint, Twitter, Yahoo, Facebook.

Bloomberg Quint reaches more than 2 million monthly users across its on-site and partner platforms. More than 50% of Bloomberg Quint’s audience comprises of C-level executives and entrepreneurs. During Budget 2017, Bloomberg Quint delivered over 50 million in reach, including 15 million video views and more than 25k shares on social media, ahead of several legacy players in the space.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/23/Salil_Kapoor.jpg?itok=Vnf7S5Vp
Hooq to maintain its Hollywood focus in India

MUMBAI: Content differentiates the platform and hook the consumers. To become a differentiator, VoD platform Hooq differentiated its offering by not diluting its energy into various verticals.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/22/amazon.jpg?itok=6wIkDXEO
Amazon Prime Music ties up with Saregama

Amazon announced its partnership with Saregama to stream the label’s catalog of 117,000 tracks on Amazon Prime Music when the ad-free music streaming service launches in India.Saregama has one of the largest and the most coveted Indian music selections across multiple Indian languages. It offers a...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/22/hotstar.jpg?itok=IJq0RunE
Leaving a Job is never easy, Hotstar gives you the best ways to #QuitInStyle

In a field as exciting and opportunity-abundant as technology, a job that’s mediocre, mundane or downright mechanical just won’t cut it anymore. But, there’s never really an easy way to say goodbye. Is there? With its new #QuitInStyle series, Hotstar, India’s leading premium streaming platform,...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/20/FilmStruck.jpg?itok=er1h7VMN
Turner International announces SVOD service FilmStruck

MUMBAI: Turner International’s Digital Ventures & Innovation (DV&I) Group and Warner Bros Digital Networks (WBDN) have announced a joint venture to launch a new, multi-territory movie-streaming service called FilmStruck.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/20/Mukesh-Ambani.jpg?itok=SLjRR2PE
RIL's Rs 2.35 lakh crore investments in Jio start to payoff

BENGALURU: Mukesh Dhirubhai Ambani-run Reliance Industries Ltd (RIL) has invested a massive amount of money into the largest start-up in the world–Reliance Jio Infocomm Ltd (Jio). The RIL financials for the quarter ended 31 December 2017 (Q3 2018, quarter under review) showed that its digital...

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/19/inter_1.jpg?itok=e6sfDxjG
Intertrust and Jjadooz announce partnership to deliver virtual reality experiences to indian cinemas

Intertrust Technologies Corporation, the world’s leading provider of digital rights management and secure content delivery solutions, and Jadooz, a provider of Virtual Reality (VR) content, today announced a partnership to bring the first of its kind VR entertainment to cinemas in mid-size cities...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/19/RISHI.jpg?itok=2Yq_k4lB
Times Bridge invests in MUBI streaming service

MUMBAI: The investment arm of the Times of India group, Times Bridge, and Danish film-maker Nicolas Winding Refn have invested in specialty streaming service MUBI. The terms of the deal remain undisclosed but are understood to be similar to the revised arrangements under which China’s Huanxi Media...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/19/TiVo.jpg?itok=Y8Typygf
TiVo's new deal with Google includes YouTube TV

MUMBAI: TiVo Corporation, a global player in entertainment technology and audience insights, today announced that Google has expanded its multi-year patent licence agreement to include YouTube TV. The agreement covers Google’s use of TiVo’s patented technologies worldwide and offers a license for...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/18/mansi_0.jpg?itok=9wLb0g56
Viu set to launch musical drama spotlight 2 on 26th January

Viu, the premium video-on-demand platform by Vuclip, a PCCW media company announced the launch of Spotlight 2 making this a franchise of the successful Viu Originals series Spotlight. Presented in association with known writer and director Vikram Bhatt, the theme of the franchise is a running...

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories