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Jadoo Digital uses Vermatrix system to launch Hybrid Video Services in Bangladesh

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MUMBAI: Digi Jadoo Broadband Ltd which is a pay TV distributors in Bangladesh, has implemented the Verimatrix Content Authority System for DVB Hybrid to secure content for its new Jadoo Digital service.

With this, Jadoo Digital becomes the first to launch high-definition (HD), premium TV services via a hybrid DVB-C and over-the-top (OTT) network in the Bangladesh market. Jadoo Digital is the consumer-facing brand of Digi Jadoo Broadband Ltd, which is arguably the largest cable TV operators in Bangladesh.

VCAS for DVB Hybrid offers Jadoo Digital with a cardless, software-centric approach that leverages the security functions within modern system-on-chip (SoC) families to provide a truly cost effective system. Jadoo Digital has taken advantage of the integration between VCAS for DVB Hybrid and CubiTV from Cubiware, a Warsaw-based subsidiary of TiVo Inc which allows Jadoo Digital to choose middleware and security platforms independently based on their individual requirements and helps enable the entire ecosystem to be deployed within weeks.

“It was crucial that we implement a unified content security solution capable of reducing OPEX and CAPEX as we expand our business models in order to maintain our status as an industry leader in the region,” said Jadoo Digital Director Navidul Huq.

“Through its best-of-breed partner ecosystem, Verimatrix provides a unique advantage in enabling us to deploy a cardless STB security solution to optimize our time to market.”
“We are thrilled that VCAS for DVB Hybrid continues to prove its value as a single content authority solution for DVB hybrid services and as a cost-effective package to support the needs of operators in increasingly thriving global markets,” said Verimatrix, President Steve Oetegenn. “The added benefit of VCAS for DVB Hybrid for Jadoo Digital is that its underlying VCAS architecture is flexible and scalable enough to provide a migration path for future upgrades. We look forward to fulfilling their long-term security needs as the market continues to evolve," he added in parting.

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