iWorld

ErosNow launches its official account on WeChat

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/internet-images/2015/06/25/Untitled-1.jpg?itok=7MeQeZpY

MUMBAI:  Entertainment consumption on mobile screens is increasing by the day. As more and more users turn to their mobile screens for viewing movies, listening music and watching videos, media and entertainment brands all over are vying to capture consumer’s attention through small screens.

Owing to this growing trend, ErosNow, the dedicated online entertainment service of Eros International has announced its official account on WeChat. Through this official account, WeChat users would be able to enjoy unlimited music, movies and get sneak-peek into all the action and buzz on Bollywood. Eros is one of the first Indian film studio to take such a step on one of the most popular messaging apps amongst youth of the country.

“At WeChat, we have constantly endeavored to bring to our users, content and associations which add value to their overall WeChat experience. Through WeChat’s official accounts, we have consistently evolved and innovated the kind of partnerships and associations we bring forth to our users. ErosNow is another step towards bringing engaging content and entertainment offerings for our users,” said WeChat India VP – marketing and business development Nilay Arora.

WeChat users will also be able to share their favorite stuff from ErosNow official account on WeChat to friends through chats or Moments.

“ErosNow’s partnership with WeChat’s innovative technology and strong youth base will further enhance the user experience and help meet the demands of today’s mobile generation,” added ErosNow COO Karan Bedi. Techzone is the platform partner for ErosNow’s channel on WeChat.

To follow ErosNow official account (onAndroid/iOS), WeChat users need to search for ‘ErosNow’ in the search bar or scan the QR code below. Then follow the instructions in the welcome message to get started.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/18/Anupam-Shrivastava.jpg?itok=fURGQS0W
BSNL launches FMT & Ditto TV; 4G planned this year

MUMBAI: State-run BSNL is now making diligent changes to their services. The service provider has gone beyond its limits and adapting to the dynamic changes in the Indian telecom scene.

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/18/Mukesh-Sunil.jpg?itok=FTXaEv5U
Jio may use US$4.4bn to lay OFC, expand network to stifle competition

MUMBAI: It's common knowledge that Reliance Jio, Mukesh Ambani's telecom venture, is up against incumbent rivals such as Vodafone, Bharti Airtel, and Idea Cellular. Jio closed 2016 with 72.4 million subscribers. Last September, it claimed to be the fastest growing technology operation in the globe...

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/17/mtnl-800x800.jpg?itok=WuUVxEfE
NDMC-MTNL tie up to provide free Wi-fi & FTTH

A fresh attempt is being made by the New Delhi Municipal Corporation (NDMC) to provide free Wi-Fi services in Connaught Place and Khan Market with a tie-up with the Mahanagar Telephone Nigam Ltd, after the first attempt lost credibility with complaints of slow or no connectivity.

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/18/OTT-800X800.jpg?itok=YgbC4X3B
Global OTT may expand at 14.5 per cent CAGR

MUMBAI: Over-the-top (OTT) content is the delivery of audio, video, images, and other media over the internet and bypasses traditional content distribution services. OTT services are mostly related to communication and media and are generally lower in cost than the traditional method of content...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/16/Ambani.jpg?itok=HWZwbeyv
Q3-17: Reliance: Jio busts records, organized retail op profit grows 55 percent

The Mukesh D Ambani led Reliance Industries Limited (RIL) organized retail segment - Reliance Retail, continued its growth momentum and profitability in the quarter ended 31 December 2016 (Q3-17, current quarter), while its digital services offering Jio has broken all records in terms of...

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/16/Ajit_Mohan-Amrita_Pandey.jpg?itok=gOA-9-_o
Disney, Pixar & Marvel movies available on Hotstar; exclusive deal signed

MUMBAI: This year Disney India has witnessed spectacular success with its Hollywood movies setting benchmarks that reflect the increasing popularity of English movies in the country. Similarly, Hotstar has emerged as a market leader signaling the rise of digital and mobile entertainment platforms....

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/16/Aruna%20Sundararajan-800x800.jpg?itok=HB5bJbjB
India, US renew commitment to work on cyber security

NEW DELHI: India and the United States have signed a Memorandum of Understanding (MoU) to promote closer co-operation and the exchange of information pertaining to the Cyber Security in accordance with the relevant laws, rules and regulations of each economy on the basis of equality, reciprocity...

iWorld eNews
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/16/rajiv-agarwaal-800x800_0.jpg?itok=v8fKGq7z
IPR Policy expected to speed up clearances

NEW DELHI: Trademark pendency, which is at three months, is expected to come down further to one month by March 2017 following the shifting of the Intellectual Rights Property portfolio to the Department of Industrial Policy and Promotion. Trademarks filing increased by around 10 per cent and...

iWorld eNews
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/01/16/Subin%20Subaiah-800x800.jpg?itok=Ekz7vkSB
OTT/VOD disrupted traditional 'appointment viewing' in India: Spuul's Subin Subaiah

The global OTT video market is poised for nearly exponential growth, a report by Digital TV Research states. It forecasts that global revenues will climb to US$ 65 billion by 2021 covering 100 countries. By 2020, AVOD’s revenues of US$ 15.4 billion are expected to surpass SVOD revenues of US$ 14.6...

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories