iWorld

Raghav Bahl invests $3.25 million in Quintype

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/internet-images/2015/09/24/raghav_bahl.jpg?itok=jbr_RwMk

MUMBAI: Indian entrepreneur Raghav Bahl is invested $3.25 million in the California based data-driven publishing company Quintype.

 

The company will use the capital raised to enhance product and business development. Specifically, the funding will be used to grow the product engineering, and sales teams, across locations in the US Bay Area, as well as in Bangalore, India.

 

Bahl's Quintillion Media runs a news site in India called The Quint, which was launched earlier this year on the Quintype platform.

 

Quintype founder Amit Rathore said, “We are excited to have Mr. Bahl support our company as he has, and are looking forward to using the funds to grow the company even more, particularly from a business standpoint. At Quintype, our goal is to make it just as easy to start a non-trivial media operation, as it is to start a blog. So, if you want to start a new online magazine, or a news site or app, or any other high-velocity content property, you’ll be able to do it in minutes.”

 

The Quintype platform is a seamless, end-to-end SaaS service that brings together all the functionality you need to run a modern media business, including everything needed to create and distribute content, understand and grow your audience, and also monetise that content. Because they’re all seamlessly integrated, these various functions work together extremely well, letting publishers focus on their content business, while the Quintype platform manages all the technology heavy lifting. It includes functionality like cardification, collaboration and team workflow tools, advanced semantic analytics, personalisation and recommendation systems, an advanced monetisation engine, and several other modules.

 

This SaaS offering lets media organisations reduce technology costs, while at the same time, leveraging big data and predictive analytics to increase revenue and profits. In fact, Quintype’s business model is unique. The entire state-of-the-art platform is available to anyone, free of cost. Quintype partners with publishers by making money through a revenue-share model, effectively aligning their interests with that of the publisher. Quintype only makes money when the publisher does.

 

Quintype also allows publishers to define more-nuanced audience segments, an attractive proposition for advertisers as well. Quintype takes this first-party data to the next level.

 

Bahl, who launched his company Quintillion Media, after selling Network18 to Mukesh Ambani’s Reliance Industries, has been investing in multiple ventures. Most recently he invested Rs 4 crore in the media platform Youth Ki Awaaz as well as in the women-oriented job portal Sheroes.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/25/voda.jpg?itok=pWUyeRoN
Vodafone-Idea merger may be delayed beyond 30 June

MUMBAI: The mega-merger deal of Idea Cellular and Vodafone India may not meet the expected 30 June timeline as the Department of Telecommunications (DoT) is looking to raise a fresh demand of around Rs 4700 crore. Idea Cellular stocks fell 6 per cent in intra-day trade at the Bombay Stock Exchange...

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/25/allika.jpg?itok=lWarzscy
Mallika Sherawat chooses ZEE5 for her web-series debut!

In a first-of-its-kind series, ZEE5 has launched ‘The Story’, a web series that gives you a quirky peek into the lives of celebrities through incidents that are either their worst nightmare or their favourite fantasy.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/25/gau.jpg?itok=IhGb4nLp
Next 250 M digital video users will be non-English speaking: Uday Sodhi

Mumbai: These are exciting times at Sony Pictures Network (SPN) India. When it comes to scale in sports broadcasting, the FIFA World Cup ranks second only to the Olympics. It's safe to assume that bringing world football's showpiece event to audiences is hugely challenging yet satisfying. In a...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/23/telco-apps.jpg?itok=_Ct1E5Z7
Telco apps emerging as one-stop destinations in India: Report

The newest trend in the world digital content consumption, is the emergence of telco apps as one stop shops for users. According to a Bank of America Merrill Lynch (BofAML) report quoted by Bloomberg Quint, Indians have shown a tendency to use apps like Jio TV, Jio Cinema, Airtel Wynk instead of...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/23/amazon-prime.jpg?itok=WCywt2K3
Amazon India's new monthly subscription plan

MUMBAI: Amazon India has added a new monthly subscription plan for its Prime members available at Rs 129.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/23/nathan.jpg?itok=DmzLz-6S
Jonathan Friedland, Netflix PR chief, sacked over racial slur

Netflix has fired its chief public relations executive Jonathan Friedland for repeatedly using the N-word slur during company meetings.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/23/netflex.jpg?itok=QxCXcvia
More than 85% of US millennials tune in to OTT platforms

MUMBAI: Over-the-top (OTT) platforms have become the new opium for millennials. According to a new report from the analyst firm Parks Associates, more than 85 per cent of millennials in the US subscribe use at least one OTT video service. Interestingly, the number of OTT subscribers among other...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/23/youtube.jpg?itok=Ak0dX_jp
YouTube introduces new initiatives to help creators earn more

MUMBAI: For young artists and aspiring entrepreneurs across the globe, YouTube has been nothing short of a revolution. While advertising has been the major source of revenue for YouTube's creator community, the Google-owned site now wants to go beyond ads. The tech giant has started working on new...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/06/22/Atul_Gawande.jpg?itok=HsoCTI6Y
Atul Gawande appointed CEO of Amazon-JP Morgan joint venture

MUMBAI: Indian-American surgeon Atul Gawande has been appointed to lead the health care venture formed by e-commerce giants Amazon, JP Morgan and Berkshine Hathway.

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories