DataVideo eyes 50% revenue from Indian market in 5-10 years


MUMBAI: With the proliferation of digital devices and today?s ever changing market of always?on connectivity, broadcasters are looking beyond TV to stream and monetise their content.

Keeping this in mind Broadcast Asia 2015 will unveil its new TV Everywhere! zone presenting the latest solutions to address increasing consumer expectations. One of these solutions is being offered will be from DataVideo, which has been participating in the summit for the last 17 years. With its slogan ?Live in Seconds? it offers mobile video solutions.

While currently India contributes to less then 10 per cent of the company?s overall revenues, DataVideo Singapore managing director Frank Lin is bullish on the Indian market and expects it to jump up to 50 per cent over the next five to ten years.

Lin, who is optimistic about the various sports leagues coming up in India, tells Indiantelevision.com, ?A lot of equipments, which are state of the art are required in sports broadcasting. How does one set up a studio? We offer a studio in a box. Through our integrated solutions, we can set up sports broadcasting equipments in 10-30 minutes of a day.?

The target industries for DataVideo are broadcasting, audio video and weddings sectors along with educational and religious sectors. ?Presently north, east and west regions of India are served by our Noida office and south India is served by our Cochin office,? informs Lin.

Established in Taiwan in January 1985, the company has more than 200 employees worldwide. It also has close to 90 distributors in various countries.

In India, Data Video works with channels like Doordarshan, ESPN, ACT TV, TV9, ETV, Zee TV etc. In the education sector, the company works with the Indian Institute of Technology (IIT), Calicut Medical College and Manipal University.

Some of their new line of products includes OBV-2800CCU, HRS 30 Field Recorder, NVS 25 Streaming Server and a SE 700 4-CH HD Switcher for the wedding video market.

Broadcast Asia 2015 will be held from 2-5 June, 2015 at Marina Bay Sands, Singapore.

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