iWorld

Flipkart and Myntra join hands

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/internet-images/2014/05/22/flipkart.JPG?itok=dCsnIbqF

MUMBAI: The e-commerce sector saw a purple patch last year and continues to do so.

Recently, LimeRoad raised $15 million series B funding; Jabong too closed a multi-hundred million dollar investment deal and Amazon India entered the fashion and lifestyle category.

Keeping up with the competition is surely going to be tough. Therefore, to bring high quality and affordable lifestyle products to the customers, Flipkart has joined hands with Myntra, an e-commerce platform for fashion and lifestyle products. Bangalore-based Myntra has partnered with more than 650 leading fashion and lifestyle brands in the country.

Sachin Bansal and Binny Bansal, the co-founders of Flipkart, and Myntra’s founders, Mukesh Bansal and Ashutosh Lawania, are excited to work with each other. In this new association, along with being the CEO of Myntra, Mukesh Bansal will also head the fashion business for Flipkart and join the board.

“We believe that the future of fashion in India is e-commerce. We have known Mukesh for a long time and are delighted to partner with him. Myntra has a strong team with excellent domain knowledge. They also have the best relationships with lifestyle brands. This partnership will strengthen both our positions in the fashion space. We will continue to work as independent entities and grow together as leaders in the Indian fashion and lifestyle industry," said Flipkart co-founder Sachin Bansal and Binny Bansal jointly through a statement.

"We are excited to partner with Flipkart, the biggest e-commerce platform in India. Sachin, Binny and their team have built a pioneering e-commerce platform on a foundation of strong technology and customer centricity. Flipkart is the most powerful e-commerce brand in India and has a very ambitious agenda to build the next generation of retail in India. Leveraging mutual strengths, we will build Myntra into India's leading fashion powerhouse and create many original fashion brands," said Myntra co-founder and CEO Mukesh Bansal.

This partnership will support Flipkart’s and Myntra's shared mission to bring high quality and affordable fashion and lifestyle products to each and every Indian consumer. Post this announcement, Flipkart and Myntra will continue to work as independent entities and grow together as leaders in the Indian e-commerce industry.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/jettu.jpg?itok=3H8QuMZU
Airtel & TVF create internet’s live reality show

Nomophobia - the fear of being without your mobile phone or being unable to use your phone for some reason. Bringing this phobia to life with a hilarious twist is internet’s first ever live reality show, TVF is presenting -- Airtel connected live. In a world where people have a fear of not being...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/Ray_Colwell-William_Gorfein_0.jpg?itok=bIf3JV5A
PeerLogix signs OTT ad pact with DMP & Neustar

MUMBAI: PeerLogix has announced that it had signed a 12-month revenue sharing agreement with an unspecified Data Management Platform (DMP) in the digital advertising industry.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/17/Voot-Yo_Ke_Hua_Bro.jpg?itok=5gALvwlu
Voot originals' strategy of disruptive shows unfolds with 'Yo Ke Hua Bro' from 18 Aug

MUMBAI: Voot's “Yo Ke Hua Bro,” the 5-part comedy web-series starring Aparshakti Khuranna, Gaurav Pande, and Shamita Shetty is set to go live on 18 August 2017.

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/17/Sameer_Nair-Kumar_Mangalam_Birla.jpg?itok=Z-s0t7yZ
Kumar Mangalam Birla charges into content creation, hires TV vet Sameer Nair

MUMBAI: Aditya Birla Group chairman Kumar Mangalam Birla has appointed former Balaji Telefilms CEO and now consultant Sameer Nair to revive Amitabh Bachchan's 'Black' and 'Dev'-fame Applause Entertainment, dormant for 10 years.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/16/Doug_Lee.jpg?itok=w-5YSGn7
Ownzones' SVoD brings 'Best Westerns Ever' to Amazon, Roku, iOS & Android

MUMBAI: The Western genre rides again thanks to a new SVOD channel being launched by Ownzones Media Network. The OTT EntTech company will bring Best Westerns Ever to Amazon video channels and via the Ownzones app currently on Roku, iOS and Android platforms beginning today, giving fans exclusive...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/16/Untitled-1.jpg?itok=gnPL2ZJr
June: Jio & ACT lead wireless, wired broadband subs growth

BENGALURU:MukeshAmbani’s Reliance Jio juggernaut continued leading growth in wireless broadband internet in the country nine months after its commercial launch on 5 September 2016. Jio has added 51.2 million subscribers in calendar year 2017 (CY-17) until 30 June 2017 (Jun-17) At the same time,...

iWorld Broadband
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/14/GOTTTT800x800.jpg?itok=9dGm2zQQ
Game of Thrones episode leak with Star TV watermark traced to Prime Focus Tech; 4 people arrested

NEW DELHI: “You know nothing, Jon Snow,” Ygritte told her reluctant lover, delivering one of the most iconic lines in the drama series. But  the Maharashtra police do know who leaked  episode four from season seven of  the blockbuster HBO series ‘Game of Thrones’ with the Star India watermark...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/14/BG%20Srinivas_1.jpg?itok=2v36Pxk3
PCCW Media reports lower half year video numbers, higher OTT numbers

BENGALURU: Hong Kong based telecommunications, media, IT solutions, property development and investment and other businesses group PCCW Limited reported lower numbers for its video operations comprising of NowTV and improved revenue for its ViuTV and its OTT operations for the half year ended 30...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/12/vijay%20subramaniam%20amazon.jpg?itok=6GTjj18i
Subramaniam is Prime interim head as Amazon seeks new leader

MUMBAI: Amazon Prime Video India director - content Vijay Subramaniam has been appointed as the interim head till the time a suitable replacement is found for Prime India head Nitesh Kripalani who quit two days ago. Kripalani will however remain on the rolls of Amazon India till November. “We are...

iWorld Video On Demand

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories