iWorld

Bajaao & Hard Rock café come together for artist management

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/internet-images/2014/02/24/hr.jpg?itok=lqLytoH9

MUMBAI: BAJAAO Music Pvt Ltd (BMPL), India’s first and leading online retailer of music instruments and theirevents division in BAJAAO Consulting and Events Pvt Ltd (BCEPL) today announcedtheir partnership with Hard Rock Café to curate artistes performing at various venues from across the country. Currently, Hard Rock Café is present in Mumbai, Bangalore, Chennai, Pune & Delhi, and Hyderabad which will in turn allow BAJAAO to service the crux of metropolitan cities across the country.



Given the current state of the live music industry in India, which is experiencing young talent mushrooming in the country, BAJAAO Consulting and Events Pvt Ltd will have an opportunity to encourage a number of acts to center stage where this talent can continue their journey to higher levels in the music industry while they build a promising career.Hard Rock Café has been one of the first venues to consistently promote talent across the board in India & looks to strengthen its focus on the same.BAJAAO will be handling the artiste’s management for over 52 weeks i.e. approximately over a year for Hard Rock Café.



Thanks to its deep roots in the Indian music scene the company has also expanded the events division to include and execute bigger, better musical events and partnerships, which include associations with Jack Daniels Rock Awards,International Jazz Festival, Ragasthan, Red Bull Tour Bus & brands like Superdry, Diesel, Converse etc.



Speaking on the association,Ashutosh Pande, Founder-CEO, BAJAAO commented: “I look forward to unearthing amazing talent & providing them with the platform to perform. These young musicians are passionately driven with a burning desire to perform, and we would like to expose them to the industry as much as we can.Music is indispensable and will always be a part of our world. India is only now expanding its idea of live music by going beyond Bollywood and other classical forms.We are honored to work with one of the world’s most iconic brands for music& also to promote the abundant talent this country possesses.”



Also commenting on the development,Mr.AkashSharma, Manager for Marketing & Events at Hard Rock Café said: “The BAJAAOteam has worked with innumerable talented musicians since their humble beginnings from the Jam room to the live sound company. This has provided them with a level of trust & insights in this industry which few possess. Hence we are looking forward to this association with them andfor some great music at Hard Rock Café.”



BAJAAO has been encouraging young talent to be successful in the music industry for years.They have recently tied up with the prestigious True School of Musicas their gear partner powering any and all of their musical needs. The school is affiliated to the Manhattan School of Music in New York and the Academy of Contemporary Music in the UK. The firm is realizing its vision to be the one point source for all musical needs for musiciansacross the country.

There is a constant rise in independent DJs, musicians, organisersetc which willsee this industry grow exponentially in the coming years. BAJAAO will continue to provide an opportunity for many to chase their passions inorder to set the stage for music in India.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/12/Manav_Sethi_0.jpg?itok=KqWggyLS
Regional content on ALTBalaji to constitute 15% of show hours

MUMBAI: The year 2017 has witnessed the phenomenal growth of regional languages, such as Tamil, Telugu, Malayalam, Gujarati, Marathi and Bengali, over Hindi and English. OTT players like ALTBalaji, Viu, Amazon, SonyLIV, Voot, Hotstar, Netflix, and YuppTV have taken a deep dive into offering...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/11/manav.jpg?itok=RDQizBci
Mastiii and PEN tie-up for win-win deal

Mastiii is all set to make a mark in the mobile app industry. The channel will soon expand its digital footprint via an exclusive content association with PEN India and will be available on its latest, Bollywood Times Mobile App, a one-stop destination for entertainment needs starting 9 December...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/11/eros.jpg?itok=0TSKcW1T
Focus shifts to online streaming for Eros

Mumbai: Production and distribution company Eros International no longer wants to be a film studio but a digital content company.

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/09/apple.jpg?itok=amHakryx
Apple to acquire Shazam

Apple is making another big move this year. The Cupertino-based company is acquiring Shazam to bolster its music services. According to TechCrunch, Apple is all set to buy the popular music-recognition app in a nine-figure deal that could be valued around $401 million.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/09/kalari-kids.jpg?itok=USGGmcEz
Green Gold, Amazon Prime put Kerala martial art on the map

MUMBAI: Green Gold Animation is rediscovering Kalaripayattu, a lost martial art form of Kerala. With the purpose to educate through entertainment, the animation studio is making an exclusive series for Amazon Prime titled Kalari Kids. The series will be launched around Christmas with 20 episodes...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/08/vb.jpg?itok=sbWXsKb-
Vikram Bhatt to launch OTT platform on 27th Jan

MUMBAI: Finally, the launch date for director-producer Vikram Bhatt’s over-the-top (OTT) service is out. One of the latest entrants in the digital entertainment space, the OTT platform, titled VB on the Web, will begin services on 27 January 2018.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/06/Vijay-Koshy_2.jpg?itok=KSjqXNhd
BigRock and Neustar tie up with TVF to promote the .biz extension

MUMBAI: BigRock in association with Neustar, operator of the global registry for .biz and .co has tied up with The Viral Fever (TVF) for their first ever video content partnership. With their association, BigRock and Neustar, will address the market jointly through the campaign, highlighting the...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/06/rajesh-iyer.jpg?itok=Sd92Gmcd
YuppTV appoints Rajesh Iyer as COO for APAC, Middle East

MUMBAI: YuppTV has roped in Rajesh Iyer as the chief operating officer for Asia Pacific (APAC) and Middle East. A seasoned executive, Iyer has more than 16 years of experience leading functions and business with leading names in the broadcast media domain, including ZEEL, Viacom 18 and Star India....

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/12/06/tripling_0.jpg?itok=nwkUDctI
The Viral Fever wins big at 22nd Asian Television Awards

MUMBAI: The Viral Fever, creators of the web content in India and makers of the series “TVF Pitchers”, “Permanent Roommates” have added another feather to their cap! Their original web series TVF Tripling which released last year has bagged the award for the best scriptwriting for web programme/...

iWorld Over The Top Services

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories