iWorld

Agencyonnet launches in US, UK & Gulf countries

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/internet-images/2014/04/15/e-commerce_Press%20Release.JPG?itok=HHyY1cfC

NEW DELHI: With an eye on the $ 526 Billion global market for advertising, marketing and digital services consumed annually by small businesses around the world, India born agencyonnet.com launched the world’s 1st B2B E-commerce platform connecting the buyer and seller for marketing communication services in an additional three markets.

Close of the heels of its India launch in March, the company decided to move ahead with its global footprint by launching the services platform in three key markets. “Since we were already being accepted by Indian clients and agencies within 1 month of our launch, we decided to increase our footprint by making the platform available to small businesses and agencies in the Gulf, US and UK markets.” said Rajesh Menon the CEO and founder of Agencyonnet.

The marketplace aims to connect small businesses with marketing communication agencies across the marketing, advertising and digital domains through a transactional e-commerce site. Small Business clients have an option to choose from over 52 categories of agencies for their marketing briefs.  “Our objective is to ensure that clients no matter what their marketing services requirements are will find the right quality service provider here. We have had a good start in India and we have been receiving extremely good response levels from International markets.”

The global market size for the marketing and advertising industry is estimated to be $ 1.17 Trillion with 40-45% of the annual spends being consumed by the small business community. Unlike a directory search service, Agencyonnet will be focused on providing transactional services to small businesses and agencies around the world.

According to Rajesh Menon, “What we are going to do will make the industry sit up. We will have the first mover advantage in several areas including being the world’s first B2B E-commerce marketplace for this service.”

At present the B2B E-commerce market for marketing communication is severely restricted to creative and web development services with sites like Elance, Guru, 99 Deisgns and the Blur Group who largely focus on freelancers who comprise the seller side of the business. “In our analysis of the domain, we realized that the biggest problem being faced today by small and mid-sized agencies is the lack of a structured business development platform. Likewise small businesses too prefer to hire professional agencies rather than freelancers. By connecting the two we intend to create a paradigm shift in the way marketing communication is bought and sold.” 

Speaking on the global move Rajesh explained. “There are an estimated 125 Million small businesses and over 1 Million agencies around the world. Our analysis has indicated that small businesses struggle to find quality agencies just as much as agencies find it difficult to get clients.We have already agencies registering with us from as far away as Kazakhstan!  We chose these three markets to form the beachhead from where we will expand our footprint into Europe and North America. We want to be the next Amazon in our domain”

With less than a month from launch, Agencyonnet already has had over several live projects being posted online by clients. “The total value of briefs that we have received from our clients over the past 1 month is over $250,000. We have yet to begin our marketing campaign and despite that the results have been fantastic” says Rajesh,” We have been having a regular stream of both agencies and clients registering on our platform and the interaction has already started.”

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/26/RS%20Sharma-800x800.jpg?itok=oJoKtG0s
Telcos can't discriminate tariffs in same category

MUMBAI: Telecom regulator TRAI has directed telecom operators to stop providing discriminatory tariffs to the subscribers of the same category and report all plans to the sector watchdog within seven days of their launch. The decision, signed by KaushaI Kishore, advisor (F&EA), comes soon after...

iWorld Telecom
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/25/sameer-nair-800X800.jpg?itok=I3q6fOtN
ALT Balaji & the Balaji Telefilms story, courtesy Sameer Nair

MUMBAI: The ALT key on computer keyboards is quite a crucial one. As is recently launched OTT/SVOD service ALT Balaji for content producer Balaji Telefilms Ltd (BTL). CEO and broadcast veteran Sameer Nair is quite sanguine that the app is well on course to hit breakeven point as planned, but...

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/24/amazon.jpg?itok=_TzYHpwY
Amazon Prime Video to entertain kids with new shows and seasons

A summer blockbuster line up of four brand new shows and seasons named named ‘Atchoo’, ‘ Munki and Trunk’ and ‘Zak Storm’, in addition to ‘Astro Forice’ which has megastar Amitabh Bachchan in an animated superhero avatar are to commence on Amazon Prime Video this summer.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/24/alt.jpg?itok=1LgwBOOb
Axis Capital appointed as banker for ALT Digital Media

The Ekta Kapoor led Balaji Telefilms Limited (BTL) has announced Axis Capital as the banker for investments into its digital business ALTBalaji thru BTL’s wholly owned subsidiary ALT Digital Media Entertainment Limited.

iWorld Over The Top Services
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/24/Tanay%20Desai%20and%20Vinay%20Pilla.jpg?itok=8jVOL9dt
Dekkho makes big-screen debut with Amazon fire TV stick

MUMBAI: The online video streaming Dekkho has partnered with Amazon to make its big-screen debut and provide its content on Amazon Fire TV Stick. Dekkho will be one of the featured apps on the streaming device, allowing users to access its entire content library of movies and videos across genres...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/23/go-news.jpg?itok=aQquzezA
GoNews becomes NBA India’s first digital member

NEW DELHI: One of India’s youngest digital news channel GoNews has become the first digital member of News Broadcasters Association (NBA) of India, which has been under pressure in recent times with organization members accusing each of alleged malpractices and a new news channel boss dubbing it a...

iWorld Video On Demand
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/22/act.jpg?itok=KXa3kBcy
ACT leads in wired subs adds, Jiojuggernaut marches on

Atria Convergence Technologies Pvt. Ltd (ACT) leads in wired broadband internet subscribers additions in calendar year 2017 (CY-17) until 31 March 2017 (Mar-17) as per data released by the Telecom Regulatory Authority of India (TRAI).

iWorld Broadband
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/22/Asianet-Broadband.jpg?itok=tjF73-Xr
Asianet Broadband to move into Tamil Nadu; launches superfast package in Kozhikode

MUMBAI: Down south, Asianet Broadband a part of Asianet Satellite Communications has announced it is spreading its wings into Tamil Nadu. Asianet Broadband has 200,000 subscribers from residential areas SMEs and office in 56 and cities towns across God’s own country Kerala.

iWorld Broadband
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/05/19/Marlina_1.jpg?itok=8y3Z-kRD
Hooq's 'Marlina..." goes to Cannes

MUMBAI: Hooq, one of the largest Video on Demand service in South-East Asia, has announced that its first Indonesian original production will be screening at the Director’s Fortnight in Cannes which opens this week. This is on the back of a series of announcements from Hooqthat underscores its...

iWorld Video On Demand

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories