Television

CNN International goes 'beyond borders', adorns new logo

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2017/01/13/cnn_2.jpg?itok=SQXxPZi3

MUMBAI: As part of its two-year network expansion plan, CNN International has unveiled a new logo, backed with refreshed channel sound and graphics and a new tagline that says "go beyond borders".

This is for the first time that the network slogan has undergone a chnge since 2001. Formerly, the network's slogan was "be the first to know".

It is pertinent to note here that the new brand positioning is launching simultaneous to the premiere of the network's flagship property, Amanpour.

According to the network, "go beyond borders" is an articulation of CNN International's shared values and commitment to delivering intelligent news in a connected world. The tagline was put together by CNN's in-house global marketing and creative teams in conjunction with the Boston-based agency Tooth+Nail.

Said CNN International EVP and managing director Tony Maddox, "Our viewers go beyond borders every day, seeking out intelligent newsgathering on multiple platforms and this tagline will speak directly to their aspirations."

Meanwhile, as part of its repositioning spree, CNN International will launch a new programming slate with a total of eight new shows by year-end.

"2009 has been a defining year for CNN International, with the introduction of an ambitious new programming line-up following on from an expansion of our newsgathering operation as we put original content and multiple perspectives at the heart of our output. A new tagline is the logical next step to cement our brand promise for today's news consumers," Maddox added.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/19/Women_team.jpg?itok=GlXhW-Eb
Nielsen on changing landscape of global sports

MUMBAI: The global sports industry is undergoing more disruption than ever as a result of ongoing shifts in media consumption, the emergence of new technologies and a rapidly evolving sponsorship market.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/18/itw.jpg?itok=k4WnARII
ITW Consulting appoints Navneet Sharma as president, international strategy, sales & IP development

ITW Consulting, a global sports commerce specialising in crafting and executing multi-faceted brand management solutions across sports, entertainment and media, has appointed Navneet Sharma as president international strategy sales and IP development w.e.f. from May 2018.

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/18/sony-yay.jpg?itok=GTr6gvkA
Get ready to Kick- start this summer with revelry!

Haven’t we secretly wished we had superpowers or a friend who is a superhero? A friend with whom we could take on all the wrong doers of the society? Look no more…Sony YAY! is bringing this dream to fruition this summer! Introducing the boy next door, a champion, a friend, a hero…the channel...

Television TV Channels Kids
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/18/Purushottam-Vaishnava.jpg?itok=QnKdpDt0
ZMCL appoints Purushottam Vaishnava as editor-in-chief, business head of cluster-1 channels

MUMBAI: Purushottam Vaishnava has been appointed as editor-in-chief and business head for cluster-1 of channels of Zee Media Corporation.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/18/Vikas_Khanchandani.jpg?itok=lGOzEL7x
RepublicWorld delivers a smashing performance on its video watch time and all its digital assets for the Karnataka Elections 2018 counting day

RepublicWorld, India’s No.1 English news channel, has set a new benchmark for its digital assets on counting day of the Karnataka Elections 2018.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/18/Star_Sports.jpg?itok=vTXJxLOm
Star Sports 1 Hindi back in lead as Zee Telugu enters across genres list

BENGALURU: IPL 11 broadcasting Hindi Sports channel Star Sports 1 Hindi regained apex position in Broadcast Audience Research Council’s (BARC) weekly list of top 10 channels across genre NCCS all India (U+R): 2+ individuals in week 19: Saturday, 5 May 2018 to Friday, 11 May 2018.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/18/jio_screenz.jpg?itok=KAx-eCUT
Jio partners Screenz for interactive TV solution

MUMBAI: Mukesh Ambani’s Reliance Jio is wanting to capture every pie of the media and entertainment business. Even as it charters new growth avenues in digital, Jio has announced a partnership with Screenz to launch Jio Screenz.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/17/aaj-tak-barc.jpg?itok=XGkAVjra
Aaj Tak garners top spot in all three genres in BARC week 19

Aaj Tak garnered the top slot in all three Hindi news markets, dethroning India TV in the Broadcast Audience Research Council (BARC) week 19 ratings for 2018. Republic TV completed its one year anniversary on 6 May 2018 and maintained its top slot for all the 52 weeks.

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/17/Kumkum-Bhagya.jpg?itok=IbXn_lEt
Zee TV leads GEC urban in week 19

Sony Pal and Star Bharat swapped their third and fourth position in Broadcast Audience Research Council (BARC) data of week 19 of 2018 in the Hindi GEC (U+R) market, whereas in rural markets Zee Anmol retained its leadership. Zee TV retained its leadership GEC urban market this week.

Television TV Channels Viewership

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories