(2 November 2009 5:00 pm)

MUMBAI: AdWordAccelerator has partnered with StatsJunky to provide advertisers and affiliate marketers with the right combination of technology for efficiently building and optimising profitable campaigns for Google AdWords.

AdWordAccelerator is an AdWords keyword research tool while StatsJunky is a conversion tracking tool for PPC.

Said AdWords keyword research expert Stephen Juth, "By combining AdWordAccelerator with StatsJunky, advertisers now have a way to go from initial keyword research to AdWords campaigns optimised for the greatest return on investment in record time."

Interestingly, according to Jupiter Research's US Paid Search Forecast (2008 to 20013), average keyword prices are set to rise more than 25 per cent over the next five years.

Today, one of the most commonly reported problems among Google advertisers is the ability to make their campaigns profitable enough for their business goals.

Due to more competition and rising costs, many PPC advertisers and small business owners have given up on Google AdWords altogether. Instead, they are focusing their time and attention on other marketing channels such as Facebook ads, video syndication, third tier search engines and Twitter.

AdWordAccelerator, combined with StatsJunky, aims to help resolve these challenges by providing a fast and effective solution for advertisers that will enable them to increase their RoI while spending less time on the construction and optimization process of AdWords, claim the campainies in a joint statement.