| MUMBAI:
EMI Music’s Virgin label has signed a partnership with producer and electronic
artiste deadmau5.
This
long-term joint venture agreement between Virgin and deadmau5 will see them working
together on all live, recording, sponsorship, television, film and merchandising
activities that will help deadmau5 to further develop his phenomenal career and
connect with fans. deadmau5's
manager Dean Wilson says, "Three Six Zero Group are ecstatic that our client,
deadmau5, has signed such a ground-breaking deal to such a forward thinking group
of people that understand what our artiste and we are looking to achieve in the
future" EMI
president of New Music for US, UK, Ireland Nick Gatfield says, "deadmau5
is an extremely talented and versatile artiste and the hottest name in the world
of electronic music. I am delighted to have signed this agreement which will see
us working together for many years to come across all aspects of the artiste’s
career." Virgin
Records UK president Shabs Jobanputra says, "This agreement exemplifies the
way in which we want to work with artistes where we can add value to all aspects
of their career."
Deadmau5
is positioned as being a new breed of electronic dance music
star. He has managed to break a rank in an industry where
most of the major players have at least a decade of stardom
behind them. His latest single I Remember, a collaboration
with Kaskade, is currently rising up the sales charts in the
UK.
Also
Read:
Virgin
Media inks on-demand deal with ITV
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