| MUMBAI:
UTV Bindaas is set to launch a new reality show Bindaas 21 from 24 May
onwards and has roped in Fanta as the title sponsor for the same. The
format of the show will look at celebrating the 21st birthdays of various participants.
Participants
will be given a phone which can ring any time during the show. The participants
may receive an SMS too which can ask any embarrassing personal question from the
past on national television. Alternatively, the SMS can also give the participants
a 'dare' which they have to perform. Says
UTV Bindass channel head Heather Gupta, ""One's 21st birthday brings
in the excitement of finally shaking away adolescence and stepping into adult
life. With this show, the select few participants will be able to live out their
final crazy moments before embracing adulthood." | 
