(20 May 2009 7:10 pm)

MUMBAI: Asian satellite operator Asiasat has announced that Faizan Productions has signed a lease agreement for the use of C-band capacity on Asiasat 3S to broadcast Madani, a religious channel, to Asia, the Middle East and Australasia.

The Madani Channel has commenced 24-hour, free-to-air distribution on Asiasat 3S, offering a mix of religious programming including speeches, lectures, documentaries, talk shows, Hamds, Naats, religious travelogue, in Urdu, Arabic and English languages.

The Madani Channel, operated by Faizan Productions, is wholly-owned and managed by the followers of Dawat-e-Islami, a non-political, international religious organisation, also endorsed by the Ministry of Religious Affairs, the Government of Pakistan.

Faizan Production CEO Muhammad Aslam says, "We are excited about extending our service on Asiasat 3S, the most watched satellite platform in Asia. Asiasat 3S' superb market access and exceptional transmission quality provide us the unique opportunity to distribute our programming effectively to a Muslim population of more than one billion across Asia Pacific."

Asiasat CEO Peter Jackson says, “We are pleased to welcome Madani Channel on Asiasat 3S, a well respected channel from Pakistan. This agreement represents our latest success in further expanding Asiasat's clientele portfolio in Pakistan, and our efforts in bringing a comprehensive mix of programming bouquet serving audiences of different cultures and across borders”.

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