(5 March 2009 9:00 pm)

NEW DELHI: Bhojpuri general entertainment channel Mahuaa is now available on Tata Sky on the base pack of the DTH service provider. The channel is also available on Dish TV and on several cable networks.

Mahuaa is a free to air channel that belongs to Mahuaa Media Private Limited (MMPL), an associate of entertainment and media company Century Communication Group.

Says Century Communication chairman and managing director PK Tewari, “We hope that with the channel now being available on both the DTH platforms, it will garner more eyeballs. We are also in discussions with Airtel and Big TV to make the channel available on their DTH platforms.”

Mahuaa’s programming includes 10 hours of Bhojpuri blockbuster movies, daily soaps, song packages, food travelogues, religious discourses, morning shows, astro-predictions and comprehensive news.

Earlier this week, Century Communication had launched its second Bhojuri channel, Mahuaa news. Tewari adds, “We are in talks with DTH operators to also make Mahuaa news available on their respective platforms.”