|
NEW
DELHI: MTV is launching the second season of its romance reality
Splitsvilla 2 from 7 March.
The
show will see nine boys and nine girls competing to win as
a couple. The winning couple will get Rs 1 million as well
as a chance to host their own show on MTV.
For
the second season of the show, MTV has retained Vodafone as
the title sponsor and Wrigley’s Double mint Aqua fresh,
Denver Perfumes, Microsoft Windows and iPill as associate
sponsors.
Additionally
the channel has partnered with Levi’s Sykes as its cool
quotient while Cosmopolitan is the style partner.
The
channel has also roped in Superhits 93.5 Red Fm as its radio
partner, IBN7 as its news partner, PVR Cinemas as multiplex
partner, Airtel Digital TV as Digital TV partner, Blu Fi as
innovation partner, Gelato Italiano as chill out partner,
Sweet World as candy partner and Sports Bar as club partner.
Says
MTV India GM and senior VP Creative and Content Ashish Patil,
“Discover a completely twisted side of romance where
the fastest way to man's heart is through his chest, with
a sharp knife in second season of the hugely successful Vodafone
MTV Splitsvilla in a bold new format with 9 girls, 9 boys.
It’s guaranteed to set the temperatures rising.”
Hosted
by Nikhil Chinappa, the show is being shot at Goa. The second
season, which has a new format, will have each week the boys
and girls competing to flatter the king and queen of Splitsvilla,
who will be revealed on the first episode. The contestants
will be asked to perform one task every week and on the basis
of their performance, they will be dumped.
|
