(15 June 2009 10:15 pm)

MUMBAI: RRsat Global Communications Network, a content management and global distribution services provider, has been selected by Fashion TV to provide it with uplink and connectivity services.

RRsat will be providing its services for the new Fashion TV Paris high-definition (HD) channel - FTV HD, over North America and to Dish Network via the Galaxy-19 satellite.

Fashion TV president and CEO Michel Adam said, "The HD format is perfect for FTV viewers who seek quality, luxury and a premium viewing experience."

FTV is also gearing up to expand its distribution in the US in an attempt to reach out to 50 million households. “In the near future we are planning to launch the FTV channels on more and more US networks as the first media innovation entering the USA from Europe, and we hope to reach 50 million connected homes in the US by Christmas 2009," added Adam.

The new channel is available in full HD 1080i@50 all over North America and on Dish Network. FTV HD is available in the PlatinumHD package on Dish Network channel No 374 and in the DishLATINO Ultimate Pack on channel No 5304. Subscription is currently available to approximately 15 million Dish Network customers.

"We are excited that Fashion TV has once again chosen RRsat, for the distribution of its advanced HD channel, leveraging RRsat's three innovative HD playout centers," commented RRsat CEO and Founder David Rivel. "This is the third time that Fashion TV has chosen RRsat to distribute its advanced HD channels, with RRsat already taking FTV's HD channel to Asia, Australia, via Asiasat-2 satellite, and to Europe, Middle East and Africa via EuroBird-9 satellite."