(9 July 2009 8:40 pm)

MUMBAI: Ibibo Web has launched its auctions platform under the brand name Tradus.in and has appointed Rahul Sethi as president, e-commerce.

In this role, Rahul Sethi will be responsible for building up and driving all e-commerce properties for the company.

Tradus.in will focus on building a healthy community of buyers and sellers with co-existence of dynamic and fixed price models.

Sethi says, “Our purpose is to build a strong and compelling proposition for Indian Internet consumers at large and provide them with a trusted platform for online commerce."