(29 July 2009 5:35 pm)

MUMBAI: BT has announced that it has signed an agreement with Sony Pictures Television for video-on-demand rights to a range of new and classic movie titles for its digital TV service, BT Vision, in the UK.

BT Vision customers can now enjoy, on demand, newly released hit movies from Sony Pictures including Terminator Salvation: The Future Begins, starring Christian Bale, the follow-up to The Da Vinci Code, Angels and Demons, starring Tom Hanks and the thriller, The International, starring Clive Owen.

The deal also brings to BT Vision customers a vast selection of Sony Pictures' recent blockbuster movies including the Will Smith drama Seven Pounds and the Oscar nominated Rachel Getting Married as well as a selection of library titles.

All Sony Pictures movies on BT Vision will be available on a pay-per-view basis without the need for an up-front or mandatory subscription, so customers only pay for what they want to watch.

BT Retail CEO of television and online services Marc Watson says, “We’re delighted to reach agreement with Sony Pictures so that we can offer BT Vision customers many exciting films and classic hits from one of Hollywood’s best and most respected studios. The addition of Sony Pictures movies to BT Vision is a substantial, high profile addition to our service. It means we now have long-term deals with all the major studios.”

BT’s digital and on-demand TV service, BT Vision, enables people to choose what movie they want to watch, when they want to watch it, from over 600 current and classic films – all without a mandatory TV subscription.

BT Vision also allows customers to pay per view or subscribe to thousands of hours of sport, documentaries, drama and kids entertainment, available on-demand, as well as interactive services and all the Freeview channels, all available on the TV, with no compulsory subscription.

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