(23 July 2009 5:00 pm)

MUMBAI: Social networking sites along with photo and video sharing sites still rein the popularity charts with over 50 per cent of the Indian Internet audience engaged on to these sites, reveals a recent report by ViziSense.

ViziSense is an online audience measurement and analytics platform.

According to the study, while Orkut's audience is almost 2.5 times the size of its nearest competitor Facebook in the social networking category, photo & video sharing continues to display strong engagement activity with an audience reach of 37 per cent. YouTube ranks highest within this category.

Meanwhile, Yahoo! Mail leads the email category in India with 18.3 million users; Gmail is a close second at 17.2 Million unique users. ViziSense states that this will be an interesting trend to follow in the coming months to see if Gmail will upstage Yahoo Mail at some point.

Also Read:

Asian countries lead in broadband penetration: Study

Broadband subscribers touch 6.22 mn: Trai