(19 January 2009 6:00 pm)

MUMBAI: Online social network ibibo.com has announced the appointment of Sanjay Bhasin as executive VP, revenues and business development.

In this role, Bhasin will drive ad sales and business development functions to monetise ibibo.com's properties.

Bhasin has 18 years of experience and has played a critical role with different media and entertainment houses. He has been part of many founding teams of various businesses like radio and television ventures of Times of India and Walt Disney's launch in the country.

ibibo.com CEO Ashish Kashyap says, "We are delighted to have Sanjay come on board on ibibo. Sanjay has built successful business from a start up level and brings with him a rolodex of experience across functions and media industries – TV, Radio and Internet".

Before joining ibibo.com, Bhasin was VP, network sales of UTV channels. Before his stint with UTV, Sanjay was the associate director at Walt Disney India.