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MUMBAI:
Zee Entertainment Enterprises Ltd (Zeel) has elevated Anurag
Bedi to Zee Muzic, ETC Music and Zee Trendz business head
with immediate effect.
The
position in the music channels had remained vacant after the
demise of Irshwin Balvani in December.
Bedi
will also continue to head ad sales for Zee Muzic and ETC
Music, which he was doing since February 2007.
Zeel
has also appointed Lubna Adam as creative head of Zee Muzic,
ETC Music and Zee Trendz. She will report to Bedi, whereas,
Vishal Malhotra will head Play TV along with his current responsibility
of being director of Corner Shop.
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