Indiantelevision.com's Kidology: Nickelodeon launches its first iPhone applications

Indiantelevision.com's Kidology

Nickelodeon launches its first iPhone applications

Indiantelevision.com Team

(6 February 2009 5:00 pm)

MUMBAI : Nickelodeon has launched its first series of iPhone and iTouch applications in the Apple that features content based on television series SpongeBob SquarePants, Dora the Explorer and iCarly.

Nickelodeon signaled its entry onto the iPhone with a mini-application, The SpongeBob Tickler.

"The iPhone offers a unique extension for Nickelodeon's properties in the streaming mobile application and gaming world. We are implementing the latest designs and technologies to maximise the iPhone's touch-based platform, and creating a one-of-a-kind experience to coincide with each of our hit shows,” said Nickelodeon Kids and Family Group – digital media EVP Steve Youngwood.

According to the channel, while a Dora the Explorer iPhone application will challenge kids to match shapes, count numbers and practice the alphabet in touch-and-shake oriented game play, based on a research-driven design, iCarly on the iPhone, published by Oasys, will be Nickelodeon's first live action iPhone application based on the tween property.

SpongeBob SquarePants: SpongeBob's Wacky Walk is a game platform that will allow users to tap, swipe, tilt and shake scenery to get obstacles out of SpongeBob's way. The application will be launched in April.

To be launched in June, Sara's Super Spa, an application based on the Shockwave.com web game, will combine time-management with touch based mini-games.

SpongeBob SquarePants Diner Dash, published by Nickelodeon and PlayFirst, will create a portable SpongeBob-themed version of the popular casual game, Diner Dash, set in the Krusty Krab, the Chum Bucket and other under-the-sea locations. The application will launch in July.

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