(23 February 2009 6:00 pm)

MUMBAI: Star, the Asian entertainment subsidiary of News Corp, has signed distribution deals with two new platforms in Vietnam.

Effective immediately, Star Movies, Star World and Channel [V] International will be available on Vietnam's only IPTV platform, iTV. Also, Star Movies will launch on DTH platform, VTC.

The channels are currently offered on the basic tier of both platforms.

“We're excited to further expand our services in Vietnam,” said Star SVP distribution and marketing Gautam Kiyawat. “Vietnamese audiences have thus far given a fantastic reception to our channels, and I am confident that customers of both iTV and VTC will enjoy the films, TV series, music and lifestyle programs these channels have to offer.”

Star currently distributes eight channels - Star Movies, Star World, Channel [V] International, Star Plus, Phoenix Chinese Channel, Phoenix Infonews, Star Sports and ESPN – in Vietnam through deals with four cable operators including VCTV, Nacencomm, SCTV and HTV Choice Centre.