Indiantelevision.com > FICCI FRAMES Special > Broadcasters deny sensationalism for sake of TRPs
 
Broadcasters deny sensationalism for sake of TRPs
 
Indiantelevision.com Team

(19 February 2009 5:15 pm)

 

MUMBAI: Sensationalising news for the sake of TRPs. That's a common charge levied against the media - especially the television news channels. Editors have always defended their territory by showing their readership or TRP card. It was no different at Ficci-FRAMES 2009 when three prominent faces of Indian media echoed that sensationalism can not be defined and it is television that creates the maximum impact.

 
 

Times Now Editor- in-Chief Arnab Goswami, Hindustan Times Editorial Director Vir Sanghvi and Aaj Tak Executive Director Ajay Kumar were taking part in a session on Sensationalism vs Journalism: TRP Zindabad!

"I strongly believe that since 2008, television is the defining news medium in India. All of a sudden, everyone is talking about news channels. This is happening because no other media has created an impact like TV has done. I can assure you that nothing would have happened in cases like the assault on women in the Bangalore pub or poor Prince falling into a deep pit if the news channels did not report these stories extensively. TV journalism has set the agenda, newspapers and other media have followed suit," said Goswami.

 

Defending news channels on the charge of sensationalism, Goswami chided, "TV enables you to speak your mind. What you see is relevant TV and not sensationalism. You need to add salt but not the spice. What's popular news should not become populist news. What we are witnessing now is a stridency of news and non-news."

Ajay Kumar added, "We believe in any news that covers the common man's perspective. Journalism is always good; there's nothing bad about it. As long as people are talking about you, we will continue to remain in the business."

Sanghvi merely put it in one line: "Defining sensationalism itself is a tough task."

Answering the charge that TV channels resort to sensationalism for TRPs, Kumar said "This has become a perception but the truth is that TRPs never drive a channel. These measurements are only meant to show it to the advertising agency," Kumar sighs.

Goswami stated that you need some index to measure.

Journalists are often criticized for capturing disturbing footages when there is a possibility that they could have prevented the incident itself. In one such case, a man immolated himself but the reporter merely captured the entire footage and did not make a single attempt to prevent the tragedy.

Reacting to this, Sanghvi said "That's the classic dilemma of journalism. Should a reporter be part of the story or merely report on it? It's always a difficult proposition. Though I agree that in this particular story, the journalist should have intervened."

Goswami adds, "The problem is that if our cameras do not grab such footage, then the police or the government might completely deny occurrence of such an incident. Footages serve as solid proof and immediate action is taken. This happened in the recent case where few unruly policemen from Haryana assaulted that poor kid who they had accused of stealing. Similarly, if our cameras did not capture the assault on women in the Bangalore pub, the Karnataka government would have never acknowledged the incident. It took the police two days to file a report and after that we repeatedly showed the footage."

During the 26/11 Mumbai carnage, the unending live footage by TV channels enabled terrorists to locate the VIPs inside the hotel and also give the position of the NSGs. A death of a police constable was blamed on the media.

Reacting to this charge, Kumar said "Perhaps, we erred in this regard but the government too was late in awakening to this fact. It is a lesson that we will have to learn."

Goswami said his channel stopped the live telecast the moment the NSGs asked them to do so.

The only time that there was some disagreement was about nondescript celebrities talking on tragic episodes like the Mumbai carnage. Goswami was of the view that for a change, it was better to listen to normal citizens and not politicians.

Sanghvi disagreed and reiterated there was no point having morons talk on such sensitive issues.

 
   
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