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Lehren to be available on Nautanki.tv

Indiantelevision.com Team

(6 April 2009 11:30 pm)

MUMBAI: Lehren Entertainment, the Mumbai-based showbiz news and entertainment channel , has signed a content deal with Nautanki.tv wherein Lehren content will be available on the internet site from April onwards.

Says Lehren Entertainment broadband services head Deepali Narsiker, "We chose Nautanki.tv as it hosts a lot of other channels and enjoys a good viewership. Also, Nautanki.tv's concept of distribution-via over 1000 widgets across blogs and websites is interesting and shall be helpful for us."

With this initiative, the channel hopes to globalise Bollywood. Content on the site will mainly include Bollywood including movie premieres, celebrity chats, music launches and movie releases. Regional and Hollywood content will also be hosted on the site.