|
The channel is
looking at associating with all mobile service operators across the country for
this initiative. Nat Geo Mobile content will be available to audiences as a pool
of interesting factoids, wallpapers, animations, videos, downloadable pictures
and more. The content will be available as per applicable operator tariffs.
NGC India senior
VP content and communication Rajesh Sheshadri says, “There are about 100
million television sets and about 300 million mobile handsets in India today.
At National Geographic Channel, we would like our content to be accessed across
multiple platforms thereby making it more accessible to and enhancing relevance
for the consumer. We are very proud to launch Nat Geo Mobile, which will bring
a whole new world of information and entertainment to our viewers on the move.” | 
