MUMBAI: UTVi has partnered with UK Trade and Investment to launch a reality game show on mergers and acquisitions, in which Indian firms attempt to acquire a British company.

The Deal, a two-part series, will be aired on two consecutive weekends, starting 4 and 5 April and 11 and 12 April.

The series will be aired at at 5:30 pm and 6:30 pm on Saturdays and Sundays respectively.

Says UTVi CEO Shantonu Aditya, “Integration of newer formats and customisation of content holds the key to successful messaging. The Deal is a strong example of UTVi’s expertise in this space. We look forward to taking such formats to newer heights.”

Through this show, UK Trade and Investment and UTVi will provide an experience of deals cracked by the management teams and their consultants.

UTVi COO Sumit Gupta adds, “The two-part series would dwell upon understanding the role of consultants and advisors in a merger and acquisition scenario and also on what it takes to understand the various concerns attached to the deal."