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Indiantelevision.com GM Anoop Wanvari says,
"The Indian cable TV market is undergoing
the process of transformation, with investment
being poured in towards digitisation. Newer
distributors and MSOs backed by big money
are investing in the upgradation of Indian
cable TV and value added servises. Meanwhile,
older players are also putting in resources
into there networks. This is bringing a radical
change in the delivery of cable TV services,
and the customer experience. On the content
sign, there has been an explosion in number
of channels being targeted at cable TV viewer
which is posing challenges to the industry,
hence the Digital network Summit could not
have come at better time."
Media
Partners Asia co-founder and executive director Vivek Couto adds, "We started
Indian Digital Network Summit, as there was no initiative to tap the digital industry.
It is an evolving industry with huge potential. By the end of last year a lot
of activity started in terms of distribution, content and lot of investment. The
industry has been thriving, but there was not much of investment, however, the
DTH changed it, and cable responded to it big-time. Still there are issues like
the return on investment, profitability, the government norms, and the cross media
ownership among other. This year, we will discuss these issues and see where the
market is going." The
day-long Indian Digital Network Summit 2008 will commence from 9 am at India Habitat
Centre, New Delhi. Endorsed
by the Ministry of Information and Broadcasting, Government of India, the Summit's
main partners include: CNN, TBLS, IRDETO, NDS, Seagate, Thomson, HBO, Conex, and
NDTV Profit. CMCG India is the PR partner for the summit. |