Indiantelevision.com's > Digital Edge > MTV selects GlobeCast for launch of HD service

Indiantelevision.com's Digital Edge

MTV selects GlobeCast for launch of HD service

Indiantelevision.com Team

(5 November 2008 6:00 pm)

MUMBAI: MTV Networks International (MTVNI) has selected GlobeCast for the launch of its first international high definition (HD) service, MTVNHD.

GlobeCast receives MTVNI’s HD channel, along with five MTV channels in standard defination (SD), via fibre at its Brookmans Park Technical Operations Centre. From there, it is uplinked to Eutelsat’s Hot Bird 6 satellite.

A number of channels have been switched from Hot Bird 6 to create capacity for MTVNI’s HD offering, including MTV Portugal which is now managed on GlobeCast’s new transponder on Eurobird 9, located at 9° East.

MTVNHD carries music-based and kids’ programming. It airs original content and acquires content as well as from MTVNI’s library. The channel has over 300 hours of commissioned programming.

The 24-hour English-language HD service will initially be available in Denmark, Finland, Norway, Poland and Sweden, with plans to expand to France, Germany, the Netherlands, Portugal, the UK, Argentina, Brazil, Chile, Colombia, Mexico and Venezuela in the coming months.