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MUMBAI:
The International Olympic Committee (IOC) has opened the tender
process for the sale of the broadcast and exhibition rights
for all territories within Europe for the XXII Olympic Winter
Games (2014) in Sochi, Russia, and the Games of the XXXI Olympiad
(2016).
The
Invitation to Tender, issued by the IOC, provides organisations
interested in acquiring the rights with specific guidelines
relating to bid submissions. The IOC has asked for bids to
be submitted on 1 July.
The
IOC will assess bids on their ability to meet the highest
standards in broadcast quality, their capacity to reach the
broadest possible audience across different media platforms,
their commitment to promoting the Olympic Games and the values
of the Olympic Movement, as well as on the financial offer.
The
IOC will consider bids from any organisations who can guarantee
full exploitation of the rights either on a multi-territory
or country-by-country basis.
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