(8 March 2008 4:30 pm)

MUMBAI: Daystar Television Network, the Christian television network, has launched its channel on SatLink Communications' AsiaSat 2 multiple channels per carrier (MCPC) digital platform.

Daystar, thus, joins Satlink's bouquet of spiritual channels focused on delivering their message to the Asian market.

SatLink provides broadcasters with transmission solution including downlinking the signal to SatLink's teleport near Jerusalem, uplink and capacity on its full transponder for distribution to cable head-ends, re-broadcasters and individual home viewers in the region.

Daystar provides a blend of inter-denominational and multi-cultural programming with a lineup including contemporary music videos, children's animation, original programmes such as Celebration and The Joni Show. It is available in a big part of America and every country in the world via multiple satellites, TV stations, and cable systems.

Daystar SVP of affiliate relations Steve Wilhite said, "Daystar wants to reach as many people as possible and AsiaSat 2 helps us to do that."

Satlink's CEO David Hochner said, "Our AsiaSat 2 platform draws a range of channels, offering them the ideal entry to all of Asia, and we're happy to facilitate Daystar's free-to-air distribution to this region."

The C-band beam of AsiaSat covers China, India, Indonesia and other mass markets, altogether reaching 53 countries and regions in Asia, the Middle East, Eastern Europe, CIS and Australasia.