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MUMBAI:
US media research company Nielsen has announced the appointment
of Karen Watson as chief communications officer (CCO) and
SVP global communications.
Watson, who joined the company in 2006 as SVP of communications,
will report to Nielsen EVP Susan Whiting.
Watson will be responsible for managing communications between
Nielsen and its key audiences and stakeholders, both inside
and outside the company. She will oversee the company's media
relations, internal communications, client communications
and public outreach functions worldwide.
Whiting
says, "At the core of Karen's new responsibilities is
ensuring that Nielsen's global communications operation is
moving forward from a position of strength and innovation
and that it is well positioned to support our company's key
growth initiatives.
"Karen
has demonstrated the leadership and strategic vision necessary
to communicate Nielsen's role as a global company that is
fully equipped to measure an increasingly digital environment."
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