(27 March 2008 9:30 pm)

BANGALORE: Bangalore based technological and value added solutions (VAS) provider WiFi Networks, has launched an interactive voice portal (IVP) 'Hello Star'.

The portal will enable fans to answer queries about the Sandalwood industry stars and leave messages for them.

Wifi Networks caters to more than 70 channels and around 50 radio stations across India – this includes all the channels in South India except Jaya TV and Vijay TV.

On the national level, Zee makes use of its interactive voice services. Unlike most other VAS operators, Wifi Networks deploys its own platforms across telecom operators, TV and radio stations, besides content aggregation.

The first woman cine star for the IVP is Pooja Gandhi, the female lead of the Kannada blockbuster Munuguru Male.

Gandhi who is not a Kannadiga, until recently had her dialogues dubbed by others. The short codes for accessing Gandhi's IVP are 56006007 on Airtel and Reliance mobiles and 12556007 on BSNL landlines and mobiles.